Transforming Daily Payments into Digital Assets: The SyFu Card
In an exciting development, Epos Card, a part of the Marui Group's fintech sector, has partnered with GINKAN—known for its GameFi project, SyFu—to introduce the innovative
SyFu Card set to launch on October 31, 2025. This collaboration aims to revolutionize everyday financial transactions by converting payment data into appealing digital assets, enhancing the user experience in the rapidly growing world of GameFi.
What is SyFu?
SyFu, a combination of ‘Game’ and ‘Finance,’ is an immersive GameFi platform that allows users to enjoy their financial activities while earning
NFTs and tokens for their daily spending and consumption behaviors. By transforming ordinary payments into a game-like experience, users can accumulate digital rewards that grow as their consumption increases. The inclusion of the
MANEKINEKO NFT on the card's design serves as a gateway, enriching the user experience by linking everyday activities to gaining digital collectibles, thereby nurturing the concept of turning spending into rewarding digital assets.
Features of SyFu Card
The
SyFu Card stands out as a credit card that offers more than just payment capabilities. It enhances the token and NFT acquisition within the SyFu platform, providing numerous benefits. Users will enjoy increased efficiency in earning tokens, special item NFTs, and access to exclusive features as part of their cardholder experience.
Notably, this initiative illustrates a pioneering advancement in Japan, where offering tokens or NFTs as part of cardholder benefits remains relatively uncommon. By bridging traditional finance and gaming, the SyFu Card is set to redefine how users engage with digital assets.
SyFu Card Benefits Include:
- - Enhanced earning rates for tokens within SyFu
- - Unlocking exclusive item NFTs
These rewards highlight the innovative approach both companies are taking to blend card usage with rewarding digital experiences.
The Vision Behind SyFu Card\
Marui Group operates under the mission of creating an inclusive society where everyone can feel happiness. Their vision, established in 2019, aims to surpass traditional oppositions between impact and profit. The creation of a new economic domain powered by individual passions is at the core of their business strategy. By supporting the
‘Economy Driven by Likes’, they’re fostering new business avenues in fintech and beyond.
SyFu aligns perfectly with this vision by actively nurturing a strong community through its GameFi model, focusing on co-creation with its users. The collaboration aims to encourage new consumer behaviors by blending the SyFu digital asset opportunities with the everyday usage of cards, ultimately contributing to a more inclusive society.
Future Directions
Looking ahead, the partnership between Epos Card and GINKAN is dedicated to enhancing the SyFu Card experience by expanding its benefits and exploring collaborations with other businesses. They aim to support users as they engage in everyday transactions, gamifying payments, and making the acquisition of NFTs or tokens an enjoyable aspect of financial activities.
The objective is not only to innovate but also to drive a societal change where everyone can indulge in the pleasure of managing and enjoying their consumption in this new digitalized era.
Overview of SyFu Card
1.
Issuing Company: Epos Card
2.
Card Name: SyFu Card
3.
Eligibility: Available to SyFu Card Pass members
4.
Membership Fee: Free for lifetime
5.
Application Start Date: October 31, 2025
6.
Partnership Brand: Visa
For more details about the SyFu Card and the application process, visit
SyFu Card Information.
Company Information
GINKAN
- - Headquarters: 3-11-3 Ginza, Chuo City, Tokyo 104-0061
- - URL: ginkan.jp
- - CEO: Tomoe Kamiya
Epos Card
- - Headquarters: 4-3-2 Nakano, Nakano City, Tokyo 164-8701
- - URL: eposcard.co.jp
- - CEO: Shoichi Aida
Marui Group
- - Headquarters: 4-3-2 Nakano, Nakano City, Tokyo 164-8701
- - URL: 0101maruigroup.co.jp
- - CEO: Hiroshi Aoi