#USA #Los Angeles #Financial Solutions #PCB Bank #PCBility

PCB Bank's Innovative 2026 Brand Campaign

PCB Bank has officially launched its new brand campaign for 2026, encapsulated in the powerful slogan, 'To a World of Possibilities - That’s PCBility.' This campaign not only celebrates the bank’s ongoing commitment to its customers but also highlights how their ambitions can align with the financial expertise offered by PCB Bank.

Celebrating Synergy

The campaign is built around the theme of synergy, showcasing how the aspirations of customers are supported through PCB Bank’s financial solutions. The message resonates with the bank’s goal: to transform aspirations into tangible accomplishments. By presenting relatable stories, this initiative aims to illustrate the success journey of customers—where opportunities are birthed from solid partnerships with their trusted financial institution.

Bringing Visions to Life

First introduced in 2024, PCBility serves as the cornerstone of PCB Bank’s brand identity. The new campaign takes this concept even further. Each commercial within the campaign artistically merges live-action storytelling with imaginative illustration animations, effectively embodying the aspirations and goals of customers. The transition from a real-life scenario to animated representations of success illustrates the notion that great achievements are always possible with the right financial support.

Karen Park, President of TEN Advertising, PCB Bank’s creative agency, shared, "The blend of live action and animation is not just a new visual style; it’s a means to encapsulate the essence of customers’ dreams and their path to success. Working alongside PCB Bank turns possibilities into reality."

Key Financial Solutions

The campaign emphasizes PCB Bank's main service offerings, which include:

• - Tailored Business Financial Services - Providing individualized support for growing businesses.
• - Speedy Business Banking - Ensuring swift and efficient banking solutions.
• - Easy Convenient Online Banking - Committing to a streamlined online banking experience that meets the needs of modern users.

A Message of Growth

Henry Kim, President and CEO of PCB Bank, stresses the importance of this campaign: "Our efforts reveal how our customers' potential can evolve into extraordinary achievements with the help of PCB Bank’s financial solutions. We are dedicated to our brand philosophy, Possibility Elevated, and aim to be the financial partner that helps our customers cultivate thriving businesses and fulfilling lives."

Multi-Platform Rollout

The campaign will be disseminated across various media, including television, digital platforms, print, and out-of-home advertisements. This diverse outreach strategy is aimed at broadening the reach of PCB Bank’s message on growth, partnership, and opportunity across multiple demographics.

About PCB Bank

Established in 2003 as Pacific City Bank, PCB Bank is a publicly traded community bank based in Los Angeles, California. It has built a reputation for catering to the financial needs of local businesses and communities by offering personalized banking solutions and exceptional customer service. PCB Bank continues to forge partnerships with clients to ensure mutual success, enhancing local growth and development.

For more information regarding PCB Bank and its services, visit www.mypcbbank.com.