#Japan #Shibuya #Asmarq #Data Analysis #Survey Research

Seminar on Survey Options: Impact of Wording and Placement

Overview
On September 10, 2025, at 1:00 PM, Asmarq Co., Ltd., located in Shibuya, Tokyo, will host a seminar dedicated to the theme of survey options. This seminar will be presented by researcher Ritukako Hino, and it aims to explain how subtle differences in survey design variables can significantly affect responses.

Purpose of the Seminar
Attending this seminar is essential if you are keen to understand the biases introduced by how questions are crafted. Specifically, it’s aimed at those looking to refine rating scales, such as five-point evaluations, or enhance the reliability of their response data for more persuasive analysis.

Background Details
This seminar is part of Asmarq's well-received series on experimental research. This session focuses on how the wording and placement of response options in surveys can lead to overlooked variances in data. Equipped with this insight, researchers can shift away from conventional designs that may obscure accurate data retrieval.

During the seminar, we will thoroughly assess the differences between the expressions “all” and “any number,” and examine the impact of a neutral response option's placement, such as “neither agree nor disagree,” on the data collected. Concrete findings will be shared based on the results of the research conducted.

Participants will be offered practical design tips to bypass unseen biases in their response data, along with a report showcasing the findings. The experienced researchers at Asmarq will provide valuable insights into how the format of questions influences responses.

Seminar Details

• - Title: Do the Wording and Placement of Survey Options Change the Results? - Addressing the Blind Spots in Survey Design Through Experimental Research
• - Date and Time: September 10, 2025, from 1:00 PM to 1:45 PM
• - Capacity: 500 participants
• - Cost: Free
• - Presenter: Ritukako Hino, Researcher at Asmarq Co., Ltd.
• - Special Offer: Free seminar materials to participants

Program Agenda

1. What is Experimental Research?
2. Overview of the Research
3. Why Examine the Wording and Placement of Options?
4. Impacts of Question Format Revealed by Research Results
5. Detailed Findings of the Research

Sign up for the seminar and discover how subtle factors like wording and option placement can alter your survey outcomes significantly.

For additional resources, view our related past seminars:

• - Does Question Display Affect Response Data? – Experimental Research Revealed

Watch the archive

• - Enhancing Response Accuracy: Six Components of Data Quality – Experimental Research Released

Access here

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