Experience the Gramicci for HIGH! STANDARD Launch Event
Get ready to celebrate style and functionality at the
Gramicci for HIGH! STANDARD Launch Event, taking place from June 5th (Friday) to June 7th (Sunday). This exciting event marks the unveiling of collaborative pants crafted by
Gramicci, a brand renowned for its pioneering outdoor wear, tailored specifically for
HIGH! STANDARD. The newly released pants feature a durable design inspired by classic workwear, blending Gramicci's advanced craftsmanship with a rugged aesthetic. With a variety of colors and silhouettes, these pants are a must-have for the upcoming season!
In addition to showcasing the exclusive garments, a
Gramicci Pop-Up Event will be held simultaneously, featuring a selection of products not typically available at
HIGH! STANDARD. Attendees can look forward to a wide range of items including check shorts,
SWELL SHORTS, and
NYLON PACKABLE G-SHORTS, available in an expanded color palette. The pop-up will also include T-shirts and shirts to complete your outdoor ensemble. Don't miss out—these special items will only be available during the event period!
We invite you to explore both the garment-dyed pants and an array of Gramicci products. The event spans three days, allowing flexibility for those who may not typically have the opportunity to visit. For updates on event-exclusive items, follow us on Instagram (@high_standard_official).
Event Highlights:
- - Date: June 5 (Friday) to June 7 (Sunday)
- - Hours: 11:30 AM to 8:00 PM (until 7:00 PM on June 5)
- - Location: Across from HIGH! STANDARD, adjacent to OKURA (just a 5-second walk)
- - Address: 25-1 Sarugakucho, Shibuya, Tokyo
- - Phone: 03-3464-2109
During the event, customers who spend over
¥20,000 on Gramicci products will receive an exclusive novelty air freshener, available in limited quantities. Be sure to act fast as supplies are limited!
We look forward to welcoming you to this unique shopping experience. Don’t miss out on this chance to embrace stylish outdoor wear!
About Gramicci
Founded in 1982 by legendary rock climber Mike Graham in Silver Lake, California,
Gramicci is a sportswear and casual wear brand centered around rock climbing. The brand is known for its featured innovations, such as the gusseted crotch that allows for 180-degree leg movement, and the easy-to-adjust webbing belt for a comfortable fit.
The iconic
Running Man character serves as a signature emblem of the brand, appealing not only to outdoor sports enthusiasts but also to a diverse audience seeking functionality without compromising on style.
About HIGH! STANDARD
HIGH! STANDARD opened its doors in 1982 in a repurposed former military medical residence. Initially selling only MADE IN USA socks, the store now offers a curated collection of items centered around workwear, military, sports, and outdoor essentials, always with an eye on American basics.
Stay updated with the latest news by following the official HIGH! STANDARD Instagram and website for exclusive reveals on the event and new arrivals.