RINCLE: Revolutionizing Sports Bike Rentals in Japan
In a major development for sports bike enthusiasts, RINCLE, a rental platform operated by PEDAL STANDARD, has recently expanded its operations across Japan, now encompassing 19 prefectures and a total of 56 stores as of June 2026. RINCLE aims to provide everyone with the opportunity to experience high-quality sports bikes available through local pro shops via an easy-to-use web reservation system.
A Vision of Accessibility
With the motto "Closer and Freer," RINCLE's mission is to increase the awareness and appreciation of the joys of sports biking by making it accessible to all. Since its inception in February 2026, the platform launched its services in 12 prefectures with 24 stores, quickly gaining traction from sports bike retailers nationwide. The enthusiastic response has led to rapid expansion, and RINCLE now provides an extensive range of bikes including road bikes, cross bikes, mountain bikes (MTB), mini bikes, folding bikes, and e-bikes.
The platform serves various needs, from families looking to enjoy cycling at their travel destinations to friends wanting to engage in outdoor adventures together.
Addressing the Experience Gap
One of the primary issues in enjoying sports biking is the lack of accessible venues where individuals can try different models before purchasing. Many potential riders find the initial step intimidating because they don't know where to start or which bike to choose. RINCLE tackles this problem head-on by collaborating with local sports bike specialty stores, providing online booking, and ensuring professional support is readily available.
Customers can rent bikes and receive expert advice on selecting the right size and model, enjoying guidance on how to ride and which trails to explore. This integrated approach not only offers a simple rental service but also establishes a meaningful entry point for people to connect with sports biking.
Commitment to Growth
According to Yasushi Masunaga, the CEO of PEDAL STANDARD, " sports bikes truly shine when experienced firsthand. However, opportunities to engage with them are still limited in many regions. RINCLE strives to create an environment where anyone can comfortably experience biking through partnerships with pro shops. Our goal is to expand to 300 stores nationwide, making sports biking a more approachable hobby for everyone."
As of June 2026, RINCLE has 56 partner stores across a diverse range of prefectures including Miyagi, Ibaraki, Gunma, Saitama, Chiba, Tokyo, Kanagawa, and many more.
Encouragement for Partner Stores
RINCLE is actively seeking collaborations with sports bike specialty shops across the country to expand its rental offerings. Interested stores that want to begin a rental business or make better use of their trial and display bikes are encouraged to reach out. By partnering with RINCLE, stores can drive local cycling experiences and create new revenue opportunities.
If you are a store looking to join RINCLE, you can contact the management team at
[email protected] or visit their website at
PEDAL STANDARD.
Superior Brands and Quality Service
RINCLE boasts partnerships with top sports bike brands such as SPECIALIZED, TREK, BROMPTON, CANNONDALE, GIANT, and BIANCHI, ensuring that customers receive access to high-end biking options.
RINCLE combines the efficiency of online reservations with the personal touch of specialty shop expertise. With features like integrated booking systems, seamless payment options, and effective inventory management, RINCLE eases operational burdens for its partnered stores while enhancing customer satisfaction. Staff members are also on-hand to provide insights regarding bike handling and local trails.
The Future of RINCLE
In summary, RINCLE is setting a new standard for sports bike rentals in Japan, ensuring that people can enjoy high-quality biking experiences without hassle. The ultimate goal remains to encompass all 47 prefectures across the nation while making sports biking a beloved outdoor activity for everyone. For more information, visit the RINCLE official website at
RINCLE.