PLT Health Solutions Joins NPA Board to Enhance Natural Products Advocacy and Standards
PLT Health Solutions, Inc., a prominent player in the ingredient solutions sector for dietary supplements, beverages, and functional foods, has taken a significant step by joining the Natural Products Association (NPA) as a Voting Board Member. This strategic move is indicative of PLT’s ongoing dedication to the natural products industry, wherein they are committed to scientific integrity and proactive engagement in shaping policies that influence the market. Joe Weiss, who serves as PLT’s Global Head of Brand Management, is appointed to the NPA’s Board of Directors. Weiss is no stranger to this role; he previously held a similar position during his tenure with Nutrition21, LLC.
The NPA holds the distinction of being the oldest and largest nonprofit organization that represents the interests of everyone involved in the natural products landscape, from consumers to manufacturers and retailers. With a robust membership exceeding 1,900 members, the association further supports over 10,000 stakeholders in the natural products arena. This collaboration reinforces PLT’s long-standing tradition of supporting high industry standards and ensuring that products are aligned with consumer health needs and regulatory requirements.
In comments regarding this new partnership, Weiss articulated the strategic importance of this association for PLT. Recognizing the current challenges faced by supplement and functional food markets, he noted that engaging more deeply with the health and wellness community through the NPA is not merely beneficial, but essential for meeting the evolving needs of consumers. "Our commitment spans almost 75 years focusing on clinical science, integrity of ingredients, quality, and sustainability. The NPA has a central role in advocating for companies such as PLT and their customers in both state and federal legislations," he stated.
Weiss’s perspective highlights the synergy between PLT’s business goals and the NPA’s mission of promoting effective industry standards which can foster growth for companies focused on health and wellness. His prior experiences as a board member will also facilitate robust dialogue between PLT and the other member organizations to advance industry progress collectively.
Dr. Daniel Fabricant, President and CEO of the NPA, expressed enthusiasm about welcoming PLT Health Solutions into the fold. Noting Weiss's extensive experience, he affirmed that PLT has earned a reputation for adherence to high standards and sound business practices. This partnership is anticipated to bolster NPA’s commitment to advocacy and educational efforts within the industry, benefitting not only their members but also aiding in shaping the future of natural products.
Headquartered in Morristown, NJ, PLT Health Solutions specializes in the discovery, development, and marketing of scientifically-backed high-quality ingredients. Their extensive global network of partnerships enables the company to provide unique ingredient solutions that enhance health and functionality in various product categories. By amalgamating their unique expertise and resources, PLT aims to ensure that both their partners and customers succeed in their endeavors.
The decision to join the NPA is a testament to PLT Health Solutions’ commitment to industry leadership, paving the way for stronger advocacy, improved regulations, and future innovations in the natural products sector, all of which resonate with their corporate values focused on health and wellness. As this partnership unfolds, stakeholders anticipate enhanced dialogue and collaboration that elevate the standards and efficacy of natural products.