Explore Asia's Culinary Treasures with Easy Meal Kits from Yoshikei Group

Discover the Taste of Asia at Home with Yoshikei

The Yoshikei Group, based in Shizuoka City, Japan, is making international cuisine accessible with its innovative meal kit delivery service. Under the theme of 'Creating Smiles from Cooking,' the company has been providing meal kits throughout the country for nearly 50 years. With the special feature titled 'Gourmet Travel,' set to run in their menu book 'Smile Rice' from April 21 to May 5, Yoshikei has launched a diverse range of meal kits that bring the flavors of both local and Asian dishes to your dining table.

What to Expect: Exciting Meal Kits

The meal kit specials will highlight local delicacies from regions in Japan such as Hokkaido, Aomori, Gifu, Nagasaki, and Okinawa in the first week, while the second week will shift focus to Asian favorites from Korea, China, and Thailand. For instance, customers can look forward to delicious options like 'Cheesy Dak Galbi' from Korea and 'Easy Eight Treasure Rice' from China.

Cooking Made Easy

A survey conducted by Yoshikei among 2,822 users in July 2023 revealed that approximately 80% of respondents expressed interest in preparing international cuisine if provided with the necessary ingredients and recipes. Notably, around 40% ranked Korean cuisine as their top choice, with other Asian nations following closely behind. Yoshikei's meal kits are designed to simplify the cooking experience, showcasing the unique spices and flavors characteristic of Asian dishes, allowing anyone to easily recreate them at home and enjoy a 'culinary trip.'

- On April 28, try out the 'Cheesy Dak Galbi' from Korea with the Petit Mama course.
- On April 29, relish the 'Easy Eight Treasure Rice' from China.
- On April 30, enjoy the classic 'Japchae' from Korea.
- On May 2, savor the flavorful 'Gai Yang' Thai-style grilled chicken.

(*Note: Availability may vary by region.)

Yoshikei: A Pioneer in Meal Kit Delivery

As a trailblazer in the meal kit delivery service, Yoshikei Group has adapted its menus for the evolving lifestyles of families while supporting the Japanese dining experience. The company has garnered numerous accolades over the years, including the prestigious Environmental Minister's Award for 'Zero Redelivery Initiatives' in 2019 and securing the top spot in food delivery sales ranking for 16 consecutive years, as published by the Japan Distribution Industry Newspaper.

In September 2023, its commitment to convenience and eco-friendly services earned it the 32nd Food Safety Assurance and Environmental Contribution Award from the Japan Food Newspaper. Looking ahead, Yoshikei continues to be recognized for its valuable services within parenting communities through various awards, including the 'Mothers' Selection Award 2023', acknowledging its contributions to families.

Moreover, Yoshikei has played a significant role in reducing food waste over nearly 50 years, receiving accolades, including the 'Chairman's Award' from the 12th Food Industry Waste Reduction Award.

Yoshikei Group remains dedicated to fulfilling its mission of delivering safety, comfort, and deliciousness to every household, ensuring 'joyful dinner tables and bright homes' for all.