#Japan #Shibuya #Keisuke Honda #4v4 #Hitotohito

Hitotohito's Sponsorship of 4v4 Soccer Tournament

In an exciting development for youth sports in Japan, Hitotohito Holdings has signed a sponsorship agreement with Now Do, the company founded by renowned soccer player Keisuke Honda, for the upcoming 4v4 soccer tournament titled "4v4 JAPAN CUP 2025 RESPECT YOU, au." The event, designed for the U10 and U12 age categories, aims to promote and enhance youth soccer across the nation.

What is 4v4 Soccer?

The 4v4 soccer format is a novel approach initiated by Honda to invigorate Japan’s soccer landscape. This tournament does away with traditional coaching structures, allowing for free substitutions and encouraging a focus on self-reliance among young players. Each match lasts 10 minutes, with a rapid 20-second shot clock, fostering a fast-paced and engaging atmosphere on the field.

The tournament stands firmly behind the principle of providing all children with the opportunity to experience soccer at a competitive level. This initiative recognizes the growing need to reduce disparities in sports experiences for children and seeks to provide everyone the chance to engage meaningfully in sports.

Hitotohito's Commitment to Youth Sports

Hitotohito Holdings, headquartered in Shibuya, Tokyo, operates under the belief that developing children's sports experiences is critical for their growth and overall happiness. As a part of their broader mission, the company also manages multi-purpose indoor sports facilities catering to various sports, including baseball and futsal.

Through its support of the 4v4 tournament, Hitotohito aims to create opportunities that allow children to challenge themselves and grow in a supportive environment. The company aligns closely with the mission of 4v4, which emphasizes accessible soccer experiences for all children, removing barriers to participation, and increasing opportunities for engagement in competitive sports.

Hitotohito's leadership expressed their excitement about the potential of this partnership, believing that combining their mission with the innovative structures of the 4v4 tournament will enhance the sporting landscape for future generations.

Overview of the 4v4 JAPAN CUP 2025

The 4v4 JAPAN CUP 2025 is scheduled to take place between April 26 and November 20, 2025. The tournament will culminate in a dramatic finale held across three days – December 20, 21, and 25. During this time, 49 teams that succeed in the qualifying rounds will compete fiercely for the championship title across various categories.

This event promises an exhilarating atmosphere with 326 matches to be held, showcasing the incredible talent and determination of young athletes from across Japan. There will be an opening ceremony, followed by the competitive stages divided into group leagues and knockout rounds leading up to the finals where champions will be crowned.

The tournament has a special highlight lined up for the champions, offering them a chance to compete against a team led by Keisuke Honda himself, as well as participate in a 4v4 legends match featuring past stars of the sport.

Conclusion

As the anticipation builds towards the 4v4 JAPAN CUP 2025, Hitotohito stands at the forefront of supporting youth sports in Japan. Their dedication, coupled with innovative formats like the 4v4 tournament, positions them as a key player in nurturing the next generation of soccer talents. This partnership not only emphasizes skill development but also instills essential life skills in young players, setting the stage for a brighter future in the world of sports.

For more information about the tournament, visit the official website here.