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AccountTECH Invites Clients to Co-Design the Future of darwin.Cloud

In an innovative move that bridges the gap between software development and user engagement, AccountTECH has recently launched an initiative to redesign its flagship real estate back-office and accounting platform, darwin.Cloud. This exciting program actively involves clients in the design process, granting them the opportunity to shape the future of the platform through direct participation.

A Bold New Initiative

On October 28, 2025, AccountTECH hosted the first of several live interactive design webinars that attracted over 60 enthusiastic participants. These users shared their ideas, critiques, and creative suggestions, which are already influencing the next generation of the darwin.Cloud user interface. Mark Blagden, the CEO of AccountTECH, emphasized the importance of user feedback in this process, stating, "darwin.Cloud has always been built with our users in mind, but now, we're building it with them — in real time. This redesign is about listening, iterating, and evolving together."

Design by Collaboration

The redesign initiative kicked off with an open invitation to clients, allowing them to engage in live design sessions and evaluate prototype layouts for the often-used Property/Post feature of darwin.Cloud. Participants were presented with early design concepts that included:

• - A cleaner, icon-free top menu that simplifies navigation
• - A new "Work / Setup" toggle to optimize daily workflows
• - Enhanced post and save options for quicker transaction handling
• - A refined layout focused on usability and readability

Instead of passively observing, attendees actively contributed to defining the new interface through discussions, live chats, and feedback forms after each session. This collaborative environment created a rich dialogue about user needs and preferences.

Feedback Highlights

The response from users was overwhelmingly positive after the first design webinar. Key highlights from the feedback included:

• - A strong preference for text-only menus over icon-based navigation for enhanced speed and clarity.
• - Enthusiastic support for a new AI-powered "Fix" button designed to correct posted transactions, which was labeled as "a game-changer."
• - A keen interest in exploring multi-modal voice-based AI navigation alongside traditional menu-driven options.
• - A request for continuity in established menu navigation across new software versions to assist long-time users in adapting seamlessly to updates.

This process of gathering real-time feedback has become a vital part of the redesign effort, ensuring that every decision made is focused on improving the real-world experiences for brokerage accounting teams.

The Next Steps

Drawing from insights gained in the initial session, AccountTECH's design and development teams are set to move forward by:

• - Creating a revised design option that incorporates all the invaluable user feedback received.
• - Fine-tuning the menu layout to bolster readability and efficiency for users.
• - Investigating the potential incorporation of AI chat and voice command interfaces for natural-language navigation while maintaining strict security controls implemented within darwin.Cloud.
• - Organizing follow-up webinars to demonstrate new interface updates and continue gathering feedback from users.

Mark Blagden reiterated the significance of user input, noting, "Our users' insights are shaping darwin.Cloud in ways we couldn't have done alone. They notice the details that greatly impact their daily work — and that collaborative spirit is what drives exceptional software forward."

About AccountTECH

AccountTECH is dedicated to creating advanced back-office and financial analytics software tailored for the real estate brokerage sector. Their premier platform, darwin.Cloud, delivers comprehensive automation for commissions, accounting, and performance analytics, supporting some of the largest and most rapidly growing brokerages throughout North America.

For more information about AccountTECH and its revolutionary platform, visit www.accounttech.com or request a demo of darwin.Cloud.