Safe Life Expands Its Reach in Spain by Acquiring Salvavidas Cardio
In a significant move to bolster its presence in the European market, Safe Life, a global leader in life-saving public access solutions, has announced its acquisition of Salvavidas Cardio. This acquisition marks Safe Life's entry into the Spanish Automated External Defibrillator (AED) market, a sector that has been growing rapidly due to the increasing demand for effective public safety solutions.
Established in 2019, Safe Life is dedicated to providing essential equipment and training geared towards saving lives, particularly through the use of AEDs. The company has expanded its operations across Europe and North America in just a few years, making substantial strides through various successful acquisitions. This latest development reflects Safe Life's ambitious strategy to meet the escalating need for AEDs and public safety equipment.
Salvavidas Cardio, based in Madrid, has emerged as a frontrunner in Spain's AED market. The company specializes in managing AED programs and offers a subscription model that encompasses monitoring and maintenance services for its devices. This approach not only ensures the reliability of the AEDs but also enhances customer safety, addressing a crucial need in public spaces across Spain.
Jimmy Eriksson, CEO of Safe Life, expressed his enthusiasm about the acquisition: "We have been keenly observing the Spanish market for quite some time. It’s a substantial and dynamic market in Europe, and I am thrilled to collaborate with a leading company like Salvavidas that has demonstrated transformative leadership in this arena. Carlos and his team have made significant progress in transforming their business model, and together, we are poised to amplify our reach not only in Spain but globally, sharing best practices across our businesses in Europe and beyond."
Carlos Fernández, Managing Director of Salvavidas, echoed this sentiment, stating, "From my first meeting with Jimmy and Alex, the founders of Safe Life, I knew joining forces with them was the right path. My team has successfully transformed our operations in Spain, and with the capabilities of a focused entity like Safe Life, we are set to enhance our growth and scale our operations. I firmly believe that our customers will reap the benefits of this partnership, and it is a great opportunity for our team to be part of a global organization dedicated to saving more lives. I want to extend my heartfelt thanks to our previous investors for their support until now."
The acquisition aligns perfectly with Safe Life’s strategic growth objectives. With an increasing demand for AEDs and public safety equipment, the company continues to seek strategic opportunities to expand its impact and reach. This strategy couples the strength of its platform and diverse product offerings with the potential of local entrepreneurship and market expertise.
As part of its expansive vision, Safe Life aims to create safer communities worldwide. The integration of Salvavidas into the Safe Life family will not only enhance their service offerings but also allow for the sharing of innovative solutions that enhance public health and safety.
For those interested in learning more about Safe Life, visit
safelife.se. To gain deeper insights into Salvavidas Cardio and its services, explore their website at
salvavidas.com. This acquisition signals a new era in public safety in Spain and represents a significant step forward in the mission to save lives in critical moments across the globe.