FREAK’S STORE Creates Official Uniform for Tokyo Snow Festival 2025

FREAK’S STORE Designs Official Uniform for Tokyo Snow Festival 2025

FREAK’S STORE, operated by Daytona International, has officially produced the staff uniforms for the Tokyo Snow Festival 2025, an event organized by SNOWBANK. This annual urban festival aims to educate and inspire young people about blood donation and bone marrow banks.

Since 2017, FREAK’S STORE has supported this cause with staff uniforms that embody the theme of 'fun-driven social contribution.' The initiative aims to tackle the challenges posed by a shortage of young donors, fostering a sense of community among participants.

A Journey Through Past Uniforms

The archive of uniforms designed from 2018 to 2024 signifies a visual evolution, with each iteration highlighted by its annual focus keywords that resonate with the event's message. The uniforms not only serve a functional purpose but also represent a commitment to raising awareness around critical health issues.

Exciting Features of the 2025 Uniform

For 2025, the design is bold and impactful, featuring the names of 'SNOWBANK' and 'Tokyo Snow Festival' prominently. Unique elements, including street-art style keywords such as 'ENJOY SNOW!', 'LET’S CHEER THEM ON!', and 'BLOOD DONATION,' reflect both the spirit of the festival and the essential themes of the event. Commenting on the design, SNOWBANK's representative, professional snowboarder Daze Yoshimasa Arai, expressed excitement about continuing the collaboration that began in 2017, recognizing the uniforms as a symbol of the organization's core mission.

Event Details

The Tokyo Snow Festival, now in its 15th edition, will take place on November 8th and 9th, 2025, at Yoyogi Park Event Area B in Shibuya, Tokyo. This year's festival promises a lively atmosphere, blending elements of music, art, and food to make the event enjoyable for all ages. The festival’s goal is to engage the youth in learning about how they can contribute to society while having fun.

- Event Name: Tokyo Snow Festival SNOWBANK PAY IT FORWARD 2025
- Dates: November 8 (Saturday) and 9 (Sunday)
- Location: Yoyogi Park Event Area B, Shibuya, Tokyo
- Opening Hours: 9:00 AM - 4:00 PM
- Admission: Free
- Organizer: SNOWBANK Inc.

Through this event, the hope is that participants will become informed on the importance of blood and bone marrow donation, enabling as many patients as possible to access treatment necessary for their well-being.

About FREAK’S STORE

Founded in 1986 with a mission to bring American culture to Japan, FREAK’S STORE curates a unique selection of clothing and lifestyle products. Known for its commitment to quality and creative representation, the store encourages customers to embrace a vibrant lifestyle. You can explore FREAK’S STORE through their official online shop and follow them on Instagram.

About Daytona International

Daytona International, established in 1986, operates FREAK'S STORE along with various other brands like CAHLUMN and Freada. The company is not only a pioneer in the select shop industry but also engages in diverse ventures including eco-friendly projects and film distribution. Learn more about their initiatives through their corporate website.