#USA #Hisense #Berlin #Dolby Vision #RGB-MiniLED

Hisense Unveils Groundbreaking Innovations at IFA 2025

At the much-anticipated IFA 2025 event, Hisense, a global leader in consumer electronics and home appliances, showcased its latest technological achievements under the inspiring theme 'AI Your Life'. This year's exhibition highlighted a stunning new range of RGB-MiniLED displays and a revolutionary sound system that sets new standards in home entertainment.

The Largest RGB-MiniLED TV Yet

Among the stars of the show was the world's largest RGB-MiniLED television, the 116-inch UX model, which is designed to deliver a truly cinematic viewing experience. This state-of-the-art television boasts pure colors and ultra-smooth gradations, thanks to its pioneering RGB-MiniLED technology. With advanced local dimming capabilities, high-bit precision, and peak brightness reaching an incredible 8,000 nits, this TV is engineered to reproduce 100% of the BT.2020 color gamut, ensuring realistic transitions, vibrant colors, and exceptional clarity.

At the heart of this innovation is Hisense’s cutting-edge Hi-View AI Engine X, which elevates local dimming from mere brightness control to an integrated management system for both light and color. This advanced engine dynamically mixes colors while synchronizing backlighting with ultimate precision for both color and brightness. Additionally, frames are optimized in real-time, accommodating both image and sound settings for an unrivaled viewing experience.

Immersive Surround Sound Experience

But the innovations don’t stop at visuals. Hisense unveiled the 6.2.2 CineStage X surround sound system, developed in collaboration with the Opéra de Paris | Devialet. This system provides a 360-degree cinematic audio experience to complement the stunning visuals of the RGB-MiniLED display. Gamers will also be pleased with the Ultra Game Mode, delivering a 165 Hz refresh rate with native VRR for a fluid and responsive gaming experience.

During the event, Hisense partnered with Dolby to present the world’s first public demonstration of Dolby Vision 2. This next-generation technology promises extraordinary visual experiences through content intelligence, cinematic details, and environmental awareness. The integration of Dolby Vision 2 into Hisense's RGB-MiniLED TVs will be made available through an over-the-air update, marking a significant milestone for both brands.

In addition to its television innovations, Hisense introduced the HT SATURN audio system, fine-tuned by Devialet, which enhances the viewing experience with immersive surround sound, supporting formats like Dolby Atmos and DTSX.

Innovation in Home Theatre Solutions

Hisense also showcased enhancements to its home cinema solution with the TriChroma Laser L9Q projector. With an impressive 5,000 ANSI lumens and a contrast ratio of 5,000:1, this projector delivers vivid imagery with deep blacks and crisp details, even in well-lit environments. It supports projection sizes ranging from 80 to 200 inches and is compatible with IMAX Enhanced and Dolby Vision for a true cinematic experience. The collaboration with Devialet transforms these projectors into acoustic masterpieces, making them ideal for movie buffs and gamers alike.

The laser innovations from Hisense have been recognized within the industry, with the PT1 and the M2 Pro being the first laser projectors ever certified by SGS for Low Visual Fatigue. These projectors achieved scores of 2.98 and 2.86, significantly lower than the industry average of 4. This emphasis on visual comfort reflects Hisense's commitment to health and sustainability.

Commitment to Enhancing Everyday Life

Hisense’s presence at IFA 2025 underscores its dedication to transitioning to an AI-driven lifestyle that transforms how technology enhances daily experiences. By bridging the gap between innovation and consumer needs, Hisense invites users to relish every moment.

As the official sponsor of the FIFA World Cup 2026™, Hisense is truly dedicated to connecting fans with their passions, demonstrating leadership grounded in intelligence and empathy. Founded in 1969, Hisense has grown to be a truly global company, operating in over 160 countries and maintaining top rankings in the large-screen television market, particularly in the 100-inch-plus segment according to Omdia.

In summary, Hisense's innovations unveiled at IFA 2025 are set to redefine the future of entertainment technology, combining cutting-edge visuals, immersive sound, and a commitment to sustainability, all while enhancing the way people engage with their favorite moments.