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PatientNow’s Acquisition of Recura: An AI Revolution for Practice Growth

In a significant move set to transform the landscape of practice management and growth technology, PatientNow has announced the acquisition of Recura, an innovative AI-driven platform designed to help aesthetic practices increase efficiency and boost revenue. This partnership promises to merge PatientNow's established industry position with Recura's cutting-edge technology, setting a new standard in the aesthetics sector.

The Need for Growth in Aesthetic Practices

Patients are increasingly seeking streamlined experiences when it comes to booking and interacting with aesthetic practices. Challenges such as missed calls, delayed responses, and lengthy booking processes can detract from the client experience and lead to lost opportunities. Recognizing this, PatientNow has made it their mission to enhance the growth trajectory for their clients, aiming to significantly increase revenue while also improving client satisfaction.

Recura: Your 24/7 Growth Partner

Recura operates as an all-in-one solution, providing the functions of a full-time sales team, receptionist, and appointment coordinator. With its capability to respond instantly to inquiries via voice and text, Recura is designed to convert leads into actual appointments seamlessly. By drastically reducing the follow-up time from 48 hours to mere seconds, Recura has already proven its worth, as seen in the metrics reported by current users:

• - Increased Revenues: In one month, a practice reported an additional $10,000 in revenue by avoiding missed calls.
• - Lead Conversion: Another establishment transformed inquiries into 86 bookable appointments in just one day.

These remarkable results underscore the robust potential of integrating AI technology into practice operations, enhancing the efficiency of business processes fundamentally.

A Message from Leadership

Keri Gohman, CEO of PatientNow, expressed her enthusiasm about the acquisition, stating, "PatientNow combined with Recura represents the future of growth for aesthetics practices. By merging PatientNow's industry-leading platforms with Recura's AI-driven capabilities, we’re delivering a non-stop growth engine to our customers."

Similarly, Harrison Cuker, CEO and Co-founder of Recura, highlighted the synergy between the two companies. He stated, "Partnering with PatientNow allows us to scale our mission at lightspeed. Together, we are transforming a system of record into a system of action as the true market leader."

Features and Enhancements

Current PatientNow clients will soon benefit from an exclusive integration with Recura. This will enable them to manage bookings, reschedule or cancel appointments with ease—all through the same platform. Future updates will introduce automatic targeted campaigns aimed at filling appointment slots, facilitating seamless payment processing, and utilizing business-specific insights to optimize revenue and client retention.

The Future of PatientNow and Recura

Recura will maintain its operations as an independent entity, continuing to cater to clients outside of the PatientNow ecosystem. This ensures the company remains committed to its mission of delivering superior growth solutions while being an innovation partner for PatientNow's operations. Gohman emphasized that the acquisition marks the beginning of a new era of innovation for PatientNow, which will be showcased in their new branding efforts.

In conclusion, the acquisition of Recura by PatientNow is not just a corporate maneuver; it symbolizes a significant leap in how aesthetic practices can leverage technology to maximize their growth potential. This collaboration is poised to enhance the client experience, improve operational efficiency, and ultimately contribute to the growth and sustainability of businesses in the aesthetic field.

As practices continue to evolve, integrating advanced technological solutions like Recura will undoubtedly become a cornerstone strategy for success in the competitive landscape of aesthetics.