The Culture Unveils The Wellness Crossing in Appleton, Wisconsin

Appleton, WI, June 30, 2025 – The Culture, a prominent sports performance center located in Appleton, has announced an exciting new partnership with Walk By Faith Counseling. This collaboration, named The Wellness Crossing, aims to provide a unique integrated approach to both mental health counseling and physical fitness, grounded in a shared faith-based mission.

The Wellness Crossing will make its debut on July 1st, with Walk By Faith Counseling opening its second office within The Culture’s facilities. By cultivating an environment that emphasizes holistic healing through the teachings of Jesus Christ, the partnership seeks to address the multifaceted wellness needs of individuals. The collaboration comes at a time where mental health awareness is at an all-time high and the need for harmonizing physical fitness with mental well-being has never been more apparent.

While The Culture maintains its easily accessible location, The Wellness Crossing aims to enhance the current offerings by focusing not only on physical growth but also on emotional and spiritual well-being. This initiative will establish two dedicated office spaces within The Culture’s modern facilities, specifically designed to foster an atmosphere conducive to counseling and fitness training.

One of the standout features of The Wellness Crossing is its specialized program for adolescents. This initiative combines tailored physical fitness regimens with counseling services, all rooted in Christian principles. Additionally, the program is inclusive of specialized care for clients such as veterans, utilizing exercise as a treatment adjunct where beneficial. This aspect of the collaboration is particularly significant, given that Terry Reese, the owner of Walk By Faith Counseling, brings personal insights as a veteran with service-connected PTSD, recognizing the transformative effects of physical engagement on mental health.

Cameron Brown, the owner of The Culture, expressed his enthusiasm about the partnership, stating, "This collaboration is a natural progression of our commitment to fostering holistic growth. By integrating mental health services with our already existing fitness programs, we can offer a comprehensive and faith-driven approach to overall well-being."

The facility itself is highly equipped with cutting-edge training tools and technology, allowing certified personal trainers to devise personalized programs that cater to individual performance goals, whether that involves strength training, improving agility, or weight management. The Culture stands out as a 24/7 gym, making it convenient for all members to access their health and wellness needs at any time.

The Culture warmly invites everyone in the community to visit their Appleton location and discover what The Wellness Crossing has to offer. In addition to counseling sessions, members can enjoy streamlined scheduling directly at the facility. For further details, interested individuals can visit The Culture's official website.

About The Culture

The Culture is a thriving community dedicated to athlete development and personal achievement. Backed by experienced trainers, the facility focuses on helping individuals at every fitness level unlock their true potential. With a mission to transform lives through tailored training programs and continuous support, The Culture is not just about fitness—it’s about nurturing individual well-being in every sense of the word. To learn more about The Culture, visit their website.