#Japan #Tokyo #Seven-Eleven #Korean Gourmet #ILLIT

Korean Food Festival Returns

This year, the much-loved Korean food festival is back at Seven-Eleven Japan, starting on May 27. With over 30 authentic Korean dishes, the event, titled 'Mashisso! Recommended Korean Gourmet', promises a feast for food lovers across the nation.

Last year’s event saw a tremendous response for the 'Push! Korean Gourmet Gathering', which featured 21 dishes from May 28 to June 10. This year, the festival expands its lineup significantly and will feature a broader variety of renowned Korean culinary delights.

First Phase Launch on May 27

The first batch inclusive of 16 items will hit the shelves beginning May 27. The extensive lineup includes Onigiri (rice balls), lunchboxes, noodles, snacks, frozen foods, and desserts, showcasing the rich diversity of Korean cuisine. Here’s a sneak peek into some items:

Onigiri and Lunchboxes

• - Beef Miso Rice Ball with Tanjang Chige (Price: 188 yen; Launch: May 27)

An onigiri replicating the flavors of Tanjang Chige, a Korean miso stew, made with traditional methods for a rich taste.

• - Pork Bone Soup Rice (Price: 598 yen; Launch: May 25)

Enjoy the savory goodness of pork bone broth rice, complemented with the spicy Tegguk seasoning.

• - Spicy Korean Charcoal Grilled Chicken Onigiri (Price: 648 yen; Launch: May 24)

A flavorful bowl featuring grilled chicken and tteokbokki coated in special spicy sauce.

Noodle Options

• - Bibim Cold Noodles (Price: 580 yen; Launch: May 27)

Chewy flat noodles mixed with vegetables and sweet-spicy sauce. Perfectly refreshing!

• - Korean Cold Noodles (Buckwheat) (Price: 580 yen; Launch: May 27)

A light yet filling cold noodle dish seasoned with flavorful broth, ideal for summer.

Flavorful Side Dishes

• - Sweet Potato with Almonds and Salted Caramel (Price: 298 yen; Launch: May 26)

A unique treat combining sweet potato with a salted caramel taste.

• - Tomato Kimchi (Price: 298 yen; Launch: May 27)

A refreshing take on kimchi that blends spicy seasonings with fresh tomatoes.

Delectable Sweets

• - Korean Sweet Potato Bread (Price: 185 yen; Launch: May 27)

A delicious bread filled with creamy sweet potato, popular in Korea.

• - Double Cheese Hotteok (Price: 238 yen; Launch: May 25)

A sweet treat filled with mozzarella and gouda cheese.

Frozen Foods

• - Bibimbap & Yangnyeom Chicken (Price: 428 yen; Launch: May 27)

Experiencing the joy of Korean flavors at home with a combination of bibimbap and sweet-spicy chicken.

• - Kalbi Soup with Barley Rice (Price: 298 yen; Launch: May 27)*

A hearty meal featuring kalbi soup made with Korean seasonings.

Get Ready for Phase Two!

Keen fans should also look forward to Phase Two, launching on June 3. More items will be added, making this Korean culinary adventure even bigger.

Join the Celebration with ILLIT!

Adding to the excitement is the popular K-Pop girl group ILLIT. They will share their favorite dishes and promote the festival through Seven-Eleven Japan’s official social media from May 27. Follow the fun and catch their exciting videos!

ILLIT Campaigns

Participate in the 'ILLIT Korean Fair' campaigns to win exclusive prizes!

• - First Part: May 27 – June 2

Follow their official social media and share your comments using the campaign hashtag for a chance to win signed photos.

• - Second Part: June 3 – June 16

Follow their official social media again for a chance to win concert tickets!

From traditional flavors to trendy delights, the 'Mashisso! Recommended Korean Gourmet' celebration is a must-visit! Products may vary by store and prices are inclusive of the consumption tax at 8%. Please check the official website for the latest updates.