HONOR Unveils Innovative AI Technologies at MWC 2025 to Transform Device Ecosystems

HONOR Unveils Groundbreaking AI Innovations at MWC 2025

At the Mobile World Congress (MWC) 2025 held in Barcelona, HONOR, a leading global technology brand, revealed its ambitious new strategy known as the HONOR ALPHA PLAN. This innovative plan aims to transform the company from a smartphone manufacturer to a global leader focused on AI device ecosystems.

The HONOR ALPHA PLAN is a visionary initiative that outlines a three-step approach to embracing a new era of intelligent technology. HONOR encourages collaboration within the industry to create an open ecosystem that maximizes human potential and ultimately benefits humanity as a whole. During the event, the brand also showcased its latest AI technologies that promise to redefine user experiences.

AI Personal Mobile Agent Redefines Everyday Convenience

One of the standout announcements was the introduction of the world’s first personal mobile AI agent, powered by a graphical user interface (GUI). This revolutionary technology fundamentally changes how users interact with their devices by making everyday tasks simpler and more efficient. In a demonstration with industry giants Google Cloud and Qualcomm Technologies, HONOR illustrated how this AI agent could assist users in booking restaurant reservations while factoring in calendar events and real-time traffic data.

This breakthrough agent will soon be integrated into HONOR devices across international markets, marking a significant leap forward in personal assistance technology.

Elevating Mobile Photography through AiMAGE

HONOR is also set to revolutionize mobile photography with its new imaging technology brand, AiMAGE. This innovative platform utilizes the cutting-edge AI Kernel, which is the industry's first cloud-device collaborative AI solution. The device model, equipped with a staggering 1.3 billion parameters, matches cloud capabilities that boast a model with 12.4 billion parameters, enhancing image clarity by an impressive 50%. Such advancements signify a huge leap towards superior photography and videography experiences for users.

Furthermore, the AI Upscale feature, designed to revive older portraits, will gradually be rolled out in the HONOR Magic7 series starting this March, powered by the Snapdragon® 8 Elite mobile platform.

File Sharing Technology for All Devices

HONOR has made history again by unveiling the world’s first file-sharing technology that spans across various devices. Users can now enjoy ultra-high speeds when transferring files among both iOS and Android devices, making it easier than ever to share important information across different platforms.

Additionally, the brand announced the early integration of AI Deepfake detection capabilities into its latest flagship and foldable smartphones for global markets, enhancing security and trust in media consumption.

A Bright Future Ahead for HONOR

Through its commitment to innovation and collaboration, HONOR is not just establishing itself as a leader in the smartphone market, but as a pioneer in creating intelligent ecosystems that enrich lives. The technologies unveiled at MWC 2025 signal exciting possibilities ahead, promising to enhance the way we interact with our devices and each other in this rapidly evolving digital age. With the HONOR ALPHA PLAN, the brand is poised to maximize the potential of AI, creating a world where technology serves as a true partner in daily living.

As HONOR continues to develop groundbreaking technologies, the tech world will be watching closely, eager to see how these innovations will pave the way for a more connected and intelligent future.