Transforming Choice Fatigue into Enjoyment with Suyara Sleep Select Shop
Bringing Joy to Choosing Sleep Products
In the bustling lives of dual-income families, especially in their 30s and 40s, time and sleep shortages pose significant challenges. Nishikawa Corporation has recognized this pressing issue and is set to launch its newest sleep select shop, Suyara, in Iwate Prefecture at Aeon Style in Hachinohe Numakan on January 16, 2026.
Addressing Modern Sleep Challenges
Recent research by Nishikawa, encapsulated in the 2025 Sleep White Paper, revealed that over 70% of individuals in this age group feel they do not get enough sleep. The abundance of online sleep product information has created a phenomenon termed **