Innovative UV Care Campaign Launched by DAMAI Spa to Protect Your Skin

Innovative UV Care at DAMAI Spa

As the sun begins to shine brighter in the spring and early summer, the need for effective UV protection becomes increasingly crucial. City Communications, led by CEO Hiroaki Mita, is excited to announce the launch of their latest campaign: “整える×巡り×守る” (Conditioning, Circulation, and Protection) from May 7 to June 16, 2026, targeting the heightened UV exposure during this season.

Understanding the Importance of UV Care

In light of the rapid increase in UV levels, skin conditions can fluctuate due to external environmental changes. Skin often becomes dry, uneven, and loses elasticity during this time, inviting various forms of damage. DAMAI recognizes that simply preventing UV damage is not enough; a comprehensive approach that addresses care for skin that has already suffered consequences is essential.

The UV care campaign emphasizes:
1. Protection from external factors
2. Conditioning the skin that has sustained damage
3. Enhancing the skin's natural vitality

Through these three pillars, DAMAI aims to provide a 'total UV care' concept that not only shields the skin from midday UV rays but also nurtures environmental resilience, promoting a radiant and healthy complexion from within.

Campaign Details: “整える×巡り×守る”

- Duration: May 7 (Thursday) to June 16 (Tuesday)

- Featured Products:

- DAMAI Cell Reform Protect Essence UV

This product is designed for everyday use, catering to moments at home, on the go, and in the office, with exclusive offers for bulk purchases:

- Buy 2 bottles and get 30% off
- Buy 3 bottles and get 35% off plus a complimentary one-week pouch.

You can find these products at SPA DAMAI in Daikanyama and on the official online store (DAMAI Store). With a sleek, travel-friendly design, the product allows for easy application whenever and wherever you need UV care.

What is DAMAI Cell Reform Protect Essence UV?

This UV protection cream boasts a texture reminiscent of a beauty serum, providing a refreshing and comfortable application. Formulated with a high defense rate against UV damage (SPF 50+, PA++++), it incorporates DAMAI’s unique “D-complex” blend alongside three types of peptides to safeguard the skin from UV-induced dryness and damage.

Additionally, it features an innovative silk veil formulation that blocks UV rays while ensuring a lightweight and pleasant feel. The product adheres uniformly to the skin, maintaining comfort throughout the day. Moreover, its design considers external factors such as air pollution, shaping a skincare routine that promotes a resilient skin barrier resistant to environmental aggressors.

Looking to the Future of Skincare

However, DAMAI's focus does not end at protection. It emphasizes the importance of skin conditioning and circulation, vital for maintaining healthy skin throughout the day. Starting with a proactive approach before the peak of UV exposure, DAMAI encourages consumers to engage with their new UV protection without hesitation.

About DAMAI Spa

Since its establishment in 2012, SPA DAMAI has been at the forefront of promoting warmth through holistic wellness solutions, gaining respect as a leader in healthy living practices. Their home care range began in 2015, focusing on products designed to warm and revitalize both the inner and outer body.

The spa features luxurious treatment rooms designed for pampering and relaxation and proudly claims numerous international awards, affirming its reputation in the wellness sphere.

For more details, visit SPA DAMAI’s official website (SPA DAMAI Official Site) or their online store (DAMAI Store).