Finfare Pet Foods Launches DTC Strategy with New Online Store
In a bold move to revolutionize pet nutrition, Finfare Pet Foods, renowned for its premium seafood offerings, has officially launched its direct-to-consumer (DTC) strategy. The company recently unveiled its online store at
finfarepetfoods.com and made its products available on Amazon. This initiative is set to bring high-quality seafood treats designed specifically for pets, an undertaking that is aligned with Finfare’s vision of delivering "Fine Seafood, Perfected for Pets™."
The launch provides pet parents across the nation access to Finfare's signature salmon treats and toppers. Each product is crafted from sashimi-grade seafood using the unique Cold-Craft™ process. This innovative process, which blends cold-smoking and freeze-drying techniques, ensures that the nutritional integrity and flavors remain intact without the use of harmful additives.
Gabriel Viteri, the CEO of Finfare Pet Foods, expressed excitement about the brand's commitment to pet wellness: "We've spent generations perfecting the art of seafood. Now, we're bringing that expertise to pet nutrition—combining premium ingredients, gentle processing, and deep respect for animals to create something truly special."
All products offered by Finfare are made in the U.S., utilizing fish sourced exclusively from BAP-, ASC-, or MSC-certified fisheries. This commitment to responsible sourcing guarantees full traceability from sea to bowl, allowing pet parents to trust the quality of what they are feeding their beloved companions. Finfare offers clean-label, functional treats that cater to the needs of modern, ingredient-conscious pet owners.
This online launch marks the first step toward a broader retail strategy, with national retail expansion expected in the near future. As the pet industry trends toward high-quality, minimally processed, and limited-ingredient products, Finfare Pet Foods is poised to set new standards by integrating seafood knowledge, sustainability, and scientific principles within its line of products.
Finfare Pet Foods is more than just a brand; it's a commitment to improving pet nutrition from sea to bowl. With over a century of seafood experience backing its innovation, the company aims to redefine what pet owners can expect from their pets' diets. To stay updated on their latest offerings and developments, you can visit
finfarepetfoods.com or follow them on social media @finfarepetfoods.
In summary, Finfare's entrance into the e-commerce space through its dedicated online store and presence on Amazon is a significant leap towards elevating the standard of pet nutrition. For pet owners looking for high-quality, seafood-based treats, Finfare Pet Foods is undoubtedly a brand to watch in the evolving landscape of pet care nutrition.