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Unveiling the Future of Bentley with the EXP 15

Bentley Motors has recently unveiled its latest luxury vision in the form of the EXP 15 at the newly established design studio. This concept car is a vivid representation of the brand's ambitious design philosophy, merging elements from the past with an eye towards the future. Drawing inspiration from early 20th-century grand tourers, the EXP 15 reinterprets this classic design for the 21st century.

Measuring 5 meters in length, the exterior features an upright iconic grille, a long-endless bonnet, and a rear cabin located at the back, reminiscent of the 1930 Bentley Speed Six Gurney Nutting Sportsman Coupe, known as the Blue Train. This model pays tribute to an epic event where former Bentley chairman Woolf Barnato famously beat the luxurious ‘Le Train Bleu’ to London by racing in a Bentley, a story that closely ties to the brand's racing legacy.

The EXP 15 embodies modernity with its stylish exterior surfaces, advanced lighting details, and active aerodynamic features, seamlessly merging craftsmanship from both the past and the future. Although not intended for sale, this concept car symbolizes an important evolution towards Bentley’s first fully electric vehicle.

Inside, the cabin continues the trend of advanced design, utilizing virtual reality software for a superior experiential model where various configurations can be visually explored. Combining luxurious seats with a dashboard and steering wheel featuring anatomical designs, the physical interior elements blend harmoniously with digital components that can surface based on the driver's mood or requirements, promoting an intelligent and captivating space.

Unique Features of the EXP 15

The EXP 15 is notable for its innovative three-seat layout, diverging from the traditional four or five-seat arrangements. This setup not only elevates the luxury experience for a chosen few but also incorporates cleverly designated storage for luggage and pets, ensuring both comfort and practicality. Additionally, the trunk is designed to serve as a picnic seat, merging travel with leisure for enhanced enjoyment.

As for materials, Bentley's signature aesthetic shines through. The use of luxurious automotive fabrics crafted in collaboration with traditional British workshops emphasizes craftsmanship and eco-friendliness while maintaining a futuristic and advanced touch. For instance, 100% wool fabric from the esteemed Fox Brothers adds a damson ombré effect, harmonizing beautifully with lightweight 3D-printed titanium components. Each detail of the car’s interior resonates with a sense of refinement, aiming to provide an experience that speaks to the emotions of each individual passenger.

The EXP 15 conceptualizes five core exterior design principles that Bentley plans to incorporate in future models: 1) Upright Elegance, emphasizing the front design's refined lines; 2) Iconic Grille, representing the brand’s emblematic features; 3) Endless Bonnet Lines, connecting classic proportions inherited from previous models; 4) Resting Beast, showcasing strength through unique side profiles and proportions; 5) Prestigious Shield, encapsulating the vehicle's rear presence with a modern take on previous designs.

Sculptural Elegance and Innovative Features

The bodywork of the EXP 15 heralds a new direction in Bentley's modern design language. Its surface treatment transcends mere metalwork, evoking a sculptural expression that commands a strong visual and tactile presence known as ‘dynamic beauty’.

Design director Robin Page and his team highlighted three key characteristics in this futuristic design:
1. Monolithic Presence with elements unified into a cohesive visual language;
2. Muscular Form, embodying a powerful yet dynamic silhouette;
3. Curved Precision, achieving a fine balance between weighty and light aesthetics.

In terms of lighting technology and aerodynamics, the EXP 15 integrates the brand’s renowned diamond pattern into its next-generation lighting setup. Slim strip lights are strategically placed both vertically and horizontally across the front to accentuate its sharp contours while also framing the prominent grille. Additionally, large air intakes improve aerodynamics, while also serving as strong graphical accents.

An Interior Designed for the Future

The interior of the EXP 15 is equally revolutionary, featuring material selections that embody Bentley’s philosophy of innovation and tradition. The dashboard, dubbed the 'Wing Gesture,' is inspired by Bentley's emblem and offers a sense of elegance throughout the cabin. With integrated technology, physical materials can blend seamlessly with digital experiences, enriching user interaction without compromising the classical luxury aesthetic.

Every detail, from the rich tapestry of luxurious materials to innovative features like the ‘mechanical marvel’ device also adds an artistic flair, presenting information elegantly while enhancing the overall ambiance. Soft lighting, a well-thought-out passenger space, and purposeful storage exemplify Bentley's commitment to creating a comfortable and luxurious environment, laying the groundwork for an exceptional travel experience.

In conclusion, the EXP 15 not only reflects Bentley's storied past but also looks toward its future, redefining what luxury and sustainability mean for grand touring in the 21st century. As the car makes way for Bentley’s first fully electric model in 2026, the design and innovative technology will undoubtedly influence future Bentley offerings.