BI-SU Pop-Up
2025-05-20 03:49:46

Discover the Unique Pop-Up of BI-SU, the Sustainable Beauty Brand, at Ginza Mitsukoshi

BI-SU Pop-Up Shop at Ginza Mitsukoshi: Embrace Sustainable Beauty



Starting May 21, 2025, the innovative sustainable cosmetics brand BI-SU will host an exclusive pop-up shop at Ginza Mitsukoshi, one of Tokyo's most prestigious shopping destinations. This unique event will last until May 27, 2025, and promises to showcase the brand's commitment to sustainability and natural beauty through its premium offerings.

Founded by Miki Inatomi, EM Style Japan Co., Ltd. emphasizes the use of sustainable ingredients, with its flagship product being the rare and exquisite natural swallow's nest. At the pop-up, the limited edition BI-SU16, a jar filled entirely with this luxurious ingredient, will be available in limited quantities. For those looking to explore more of BI-SU's offerings, the pop-up will feature all flavors of the highly sought-after BI-SU Extract Jelly Stick, specially packaged for this occasion and perfect for the early summer season.

Additionally, visitors can enjoy a range of skincare and haircare products infused with BI-SU's proprietary ingredient, Rashiar™. These items harness the remarkable beauty benefits derived from the swallow's nest, providing an indulgent experience for those who value natural ingredients. Not only is this an opportunity to explore the products, but it's also a chance to support a brand that focuses on environmental consciousness while delivering high-quality beauty solutions.

For your convenience, the BI-SU pop-up shop will operate daily from 10:00 AM to 8:00 PM, allowing plenty of time for procrastinators and avid beauty fans alike to immerse themselves in this unique shopping experience. Located in the Ginza Stage on the basement level of Ginza Mitsukoshi, this pop-up is not to be missed, especially for beauty enthusiasts looking for unique, effective skincare solutions.

Special Purchase Benefits


To enhance your shopping experience, BI-SU is also offering exclusive gifts based on purchase amounts:
  • - Spend over 30,000 yen (tax included): Receive a set of 5 enzyme drinks as a gift.
  • - Spend over 50,000 yen (tax included): Receive a set of 5 enzyme drinks along with one BI-SU extract drink.
Note: Special gifts are available once per customer throughout the event.

Exclusive Product Highlight


BI-SU Extract Jelly Stick Three Flavors Set - Price: 17,820 yen (tax included)
  • - 10 sticks each of
- Pine flavor
- Rose flavor
- Cranberry flavor
This exclusive set allows you to sample a range of flavors for a delightful and refreshing experience.

Make sure to visit Ginza Mitsukoshi from May 21 to May 27, 2025, and indulge in the luxurious offerings of BI-SU, where sustainability and beauty intertwine beautifully. Don't forget to check the Ginza Mitsukoshi website for more details: Ginza Mitsukoshi

Event Details
  • - Where: Ginza Mitsukoshi, Basement Level 1, GINZA Stage
  • - Address: 4-6-16 Ginza, Chuo City, Tokyo 104-8212
  • - Event Duration: May 21 (Wednesday) to May 27 (Tuesday)
  • - Time: 10:00 AM to 8:00 PM

Join us to discover the beauty and benefits of BI-SU!


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Topics Consumer Products & Retail)

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