#Japan #Baby Jam #NORDER #Shimonoseki #TCC Awards

NORDER's Promotional Campaign Shines at TCC Awards

In a remarkable achievement, Baby Jam's AI manager app, NORDER, has been recognized with the Newcomer Award at the 2025 Tokyo Copywriters Club (TCC) Awards. This accolade showcases the innovative efforts of the team behind NORDER and highlights the effectiveness of its unique promotional campaign titled “お耳拝借いたします。「五月蝿い方が得をする世の中」”. The campaign was conceptualized and produced by Mitsuru Sato from ADK Marketing Solutions, and it was released as a web movie.

The TCC, founded in 1958, has long been a cornerstone of the Japanese advertising industry, celebrating outstanding achievements in copywriting and commercial production. Each year, the TCC awards recognize top creative talents, and the 2025 Newcomer Award saw a competitive pool of 339 applicants. The jury selected one top newcomer and 18 newcomer winners, a testament to the high level of creativity present in the industry.

The Winning Campaign

Campaign Title:

お耳拝借いたします。「五月蝿い方が得をする世の中」

Medium:

Web Movie

Advertiser:

NORDER (Baby Jam Inc.)

Creator:

Mitsuru Sato (ADK Marketing Solutions)

Available On:

YouTube

This campaign is not only a celebration of creativity but also an indication of NORDER's commitment to leveraging technology for artists. The AI manager app is designed to aid artists in managing their music careers seamlessly. By focusing on promotional strategies, data analysis, campaign applications, and strategic consultations, NORDER supports artists throughout their journey, allowing them to concentrate on creating music. The AI manager continually provides assistance, enhancing exposure and ensuring sustainability in their activities.

TCC Award Overview

The TCC awards are prestigious honors in the Japanese advertising landscape, aimed at recognizing exceptional advertising copy and contributing to elevating advertising expression standards in Japan. The awards cover general categories like the TCC Grand Prix and TCC Award, alongside the newcomer category featuring the top and distinguished newcomers. The purpose is to acknowledge the best ads used in the previous year and inspire future creative endeavors.

Breakdown of the 2025 Awards:

• - Total Applicants in Newcomer Category: 339
• - Newcomer Winners: 18 (including one top newcomer)

About NORDER

NORDER stands out as an AI manager app that empowers artists by providing comprehensive assistance in their promotional tactics. With a dedicated AI manager on standby 24/7, NORDER facilitates artists' growth in the music industry, ensuring they can focus on what truly matters: their art.

As Baby Jam moves forward, the company is dedicated to fostering an environment where artists can operate with both freedom and strategic insight. They intend to continually explore new avenues that broaden the creative expression capabilities of artists, setting the stage for a robust and innovative future in the music sector.

Company Overview

• - Name: Baby Jam Inc.
• - Headquarters: 2-1-15 Toyoko, Shimonoseki, Yamaguchi, Japan
• - Tokyo Branch: 1-6-8 Ohashi, Meguro, Tokyo, Japan
• - CEO: Ryoji Tamura
• - Established: October 2020
• - Official Website: babyjam.jp

Contact Us

• - For Individuals: NORDER FAQs
• - For Businesses: TikTok Promotions
• - For Job Opportunities: Careers at Baby Jam
• - For Press Inquiries: [email protected]

With awards like the TCC Newcomer Award, NORDER is poised to make significant waves in how artists manage their careers and promote their artistry. The future is bright for AI-driven initiatives in the creative industries.