#Spain #Madrid #Huawei #SMEs #eKit

Huawei's Commitment to European SMEs

On November 6, 2025, Huawei, a leading provider in the information and communications technology sector, unveiled its latest solutions designed specifically for small and medium-sized enterprises (SMEs) during the HUAWEI eKit European Autumn Launch held in Madrid. The event underscored Huawei's dedication to empowering these businesses to accelerate their digital transformation through innovative technology solutions.

The event gathered over 130 partners from 15 European countries, highlighting the importance of collaboration in fostering growth and innovation in the SME sector. Michael Ma, the Vice President of Huawei, emphasized in his opening speech the vital role that these partnerships play in driving mutual value creation. He noted, "We extend our sincere gratitude for the unwavering support and continuous collaboration of all our distribution partners over the past two years; this trusted partnership has allowed us to grow together."

4+10+N Strategy Overview

the new strategy revolves around a comprehensive framework referred to as 4+10+N. This model is structured to meet the distinct needs of SMEs in four critical sectors: intelligent office, smart commerce, smart education, and intelligent healthcare.

• - Four Core Scenarios: The focus is on tailored solutions for key areas where SMEs often encounter challenges in implementing intelligent technology.
• - Ten Integrated Solutions: These include comprehensive packages such as smart hotel management and digital diagnostic platforms aimed at enhancing operational efficiency.
• - N Number of Tailored Products: This aspect refers to a diverse range of premier products customized for different scenarios, ensuring that SMEs have access to the right tools for their specific needs.

Among the 26 products showcased at the launch were the HUAWEI eKitEngine AR180 enterprise-grade routers and new IdeaHub products equipped with advanced AI capabilities, designed to foster productivity and connectivity in the workplace. Steven Qin, President of Marketing and Sales for Huawei's ICT Solutions in Europe, mentioned, "Huawei assumes the complexity and leaves the simplicity to our customers and partners," reinforcing the commitment to make technology accessible and understandable for SMEs.

Addressing the Technology Gap

With millions of SMEs across Europe significantly contributing to the region's GDP, Huawei is acutely aware of the critical role these enterprises play in shaping the economy. The newly introduced HUAWEI eKit Intelligence solutions are meticulously crafted to bridge the technology and talent gap faced by these businesses. Many SMEs currently rely on externally developed smart solutions to navigate through limitations that hinder their ability to implement AI independently.

These enterprises are searching for solutions that are not only easy to use but also quick to deploy, aimed at enhancing efficiency and driving growth. Previously, the process of acquiring smart solutions often involved complex outsourcing models that were inefficient and difficult to integrate.

By reforming its distribution strategy, Huawei is moving away from selling standalone products to offering comprehensive, scenario-based solutions that streamline implementation for installers. This fresh approach enables Huawei to design solutions around real-world business use cases, ensuring that they meet the practical needs of SMEs.

The HUAWEI eKitEngine AR180 routers combine essential features such as routing, switching, Wi-Fi, and VPN capabilities, while the new IdeaHub products integrate AI-driven conference tools, acoustic deflectors, and various applications designed to enhance collaboration and communication. Each offering is designed with an all-in-one structure, featuring intelligent interactions and comprehensive security measures.

Success Stories and Partnerships

During the launch, three European distribution partners shared their successful experiences, showcasing how Huawei's solutions had transformed their business operations. The event concluded with a signing ceremony where partners from Spain and Germany formalized their cooperative plans with Huawei, marking an important step forward in collaborative efforts to empower SMEs across Europe.

In summary, Huawei's launch of the '4+10+N' solutions underscores its commitment to facilitating digital transformation for European SMEs, providing them with the tools necessary to thrive in a rapidly evolving technological landscape. With a focus on collaboration and tailored support, Huawei aims to help SMEs not only navigate but excel in the age of intelligence. This strategic initiative is not just about technology—it's about fostering growth, innovation, and resilience in the backbone of Europe's economy.