Product Experience Summit Tokyo 2025
The highly anticipated
Product Experience Summit Tokyo 2025 will take place on
November 7th at the luxurious
Shangri-La Tokyo. Organized by
Centric PXM (formerly known as Contentserv), this annual conference has gained prominence as Japan's sole event dedicated to
Product Information Management (PIM).
Now in its seventh edition, this year's theme is
“The Next Frontier of Product Experience — PXM Opens a New Era of Value”. Business leaders from the manufacturing and retail sectors will gather to discuss the evolution of customer experience stemming from product information. Attendees will explore the latest practices in leveraging product data, bolstered by AI and data-driven insights.
Event Highlights
The summit is designed to provide crucial knowledge for both
B2B and
B2C sectors, featuring engaging discussions and presentations by industry experts. Key speakers will cover innovative topics such as:
- - AI-driven Product Content Generation and Optimization
- - Integrating PIM with PLM for end-to-end experience design
Opening Keynote
Nobuaki Watanabe, Vice President of Centric Software for the Asia-Pacific region, will kick off the event with a keynote on the evolution of PIM and the new value it creates. Attendees will gain insights into Centric PXM’s forthcoming challenges and how PIM plays a crucial role in enhancing customer experiences.
Featured Presentation
Maki Morikawa, Head of CX Marketing Center at Panasonic, will share the company’s strategies for enhancing customer connections through digital engagement. This session will outline how Panasonic is transforming its marketing approach using
data-driven methodologies to improve customer purchasing experiences in the growing
e-commerce and
D2C sectors.
Special Session: Transforming from “Information Lost” to “Experience Designers”
Masaki Sakaguchi, Manager of Data Management Group at Rohto Pharmaceutical, alongside
Mio Nashimoto from Dai Nippon Printing, will delve into how the implementation of PIM can streamline product information management and enhance internal operational efficiency. These experts will detail their successful strategies for creating an accessible information environment within their organizations.
Additional Contributions
Other prominent partners such as Dentsu Research and Dentsu Digital will present the latest use cases concerning the integration of PIM, PLM, and CMS, as well as AI optimization techniques.
Event Details
- - Date: November 7, 2025
- - Time: 1:00 PM - 5:30 PM
- - Venue: Shangri-La Tokyo, Marunouchi, Tokyo
- - Capacity: 140 attendees (Free, pre-registration required)
- - Target Audience: Professionals in management planning, marketing, DX, e-commerce, and IT from manufacturing and retail sectors.
Who Should Attend
- - Individuals involved with management planning, digital transformation, product development, sales, and marketing within the manufacturing and retail industries.
- - Those considering the adoption and utilization of PIM or PXM systems.
- - Professionals who are facing challenges with strategic product data management and enhancing customer experience.
The
Product Experience Summit has been a cornerstone for sharing insights and practices aimed at supporting digital transformation through product information since its inception in 2019. Now, as the official event for
Centric PXM, it continues to advance discussions on the role of product data in driving successful business strategies.
About Centric Software
Headquartered in Silicon Valley,
Centric Software® offers a suite of solutions across various sectors, including fashion, luxury, outdoor products, and consumer goods. With tools like
Centric PLM™ and
Centric PXM™, they support the entire product lifecycle from ideation to market. Recently, over 1,500 companies have adopted Centric PXM, utilizing its comprehensive features that integrate product information management with digital asset and content delivery.
For those eager to enhance their customer experience and navigate the complexities of product information management,
Product Experience Summit Tokyo 2025 is the event not to be missed. Secure your spot now!
For more details and to register, visit:
Centric PXM Registration