BOWLER HAT LABEL Debuts
2026-02-20 06:29:12

TAKEO KIKUCHI Launches New Label 'BOWLER HAT LABEL' with a Bold Collection

TAKEO KIKUCHI Introduces BOWLER HAT LABEL



On February 20, 2026, TAKEO KIKUCHI, a renowned men’s fashion brand by Explorers Tokyo Co., will unveil its new label, 'BOWLER HAT LABEL.' Known for its creativity spearheaded by the designer, Takeo Kikuchi, this label aims to showcase a modern twist on traditional aesthetics while embracing the essence of masculinity and playfulness.

The new collection embodies a blend of sophisticated style and fun, featuring a multitude of looks that reflect the brand's iconic 'bowler hat.' The BOWLER HAT LABEL promises to deliver edgy designs that capture attention and ignite a sense of adventure in men's fashion.

The Collection


The debut will be accompanied by a special feature page highlighting the Spring 2026 collection. Highlights include:
  • - Striking striped setups that are both energetic and refined.
  • - Special Billiken prints on linings and pocket squares, inspired by Kikuchi’s cherished childhood memories.
  • - Nostalgic denim shirts adorned with archival motifs, reminiscent of classic styles.

With prices starting from ¥36,000 for jackets and blousons, and ¥14,000 for shirts, the new collection is set to attract fashion enthusiasts eager to infuseplayfulness into their wardrobes.

Pricing Overview


  • - Jacket: Starting at ¥39,600
  • - Vest: Starting at ¥22,000
  • - Shirt: Starting at ¥17,600
  • - Bottoms: Starting at ¥22,000

This extensive range ensures that there is something for every fashion-conscious individual.

About BOWLER HAT LABEL


The BOWLER HAT LABEL is steeped in 40 years of heritage, combining traditional styles with modern lifestyle needs. Serving as an archive line that seeks continuous innovation, the new label is a true embodiment of Kikuchi's creative vision, emphasizing masculinity infused with playful nuances. The bowler hat, a distinctive emblem of TAKEO KIKUCHI, is pivotal in this new apparel line.

Target Audience


Catering to an ageless audience, BOWLER HAT LABEL invites everyone to embrace their personal style and enjoy the essence of fashion.

Where to Shop


The collection will be available online and across all TAKEO KIKUCHI locations. Customers can explore the range at:

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Stay tuned for more updates and inspiration on social media:

Closing Remarks


As TAKEO KIKUCHI steps into this exciting new chapter with the BOWLER HAT LABEL, fashion aficionados can anticipate an invigorating blend of classic and contemporary styles that celebrate individuality and flair.


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Topics Consumer Products & Retail)

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