In an exciting development in the realm of digital transformation, Resonac Corporation, headquartered in Minato, Tokyo, has opted to implement the AI-enabled Digital Adoption Platform (DAP) TechTouch in its operations. This initiative aims to bolster governance across the company's global sites and minimize input errors in the International Trade Management System known as ONESOURCE Global Trade (OSGT), operated by Thomson Reuters. TechTouch's incorporation is expected to significantly enhance user proficiency and stabilize complex approval processes, thus accelerating overall operational efficiency.
Background of the Implementation
Resonac has committed to its mission of "changing society through the power of chemistry" by focusing on developing a digital infrastructure and nurturing talent. As part of its digital transformation strategy, the company aims to optimize export transaction management while driving business transformation and enhancing competitiveness on a global scale. To this end, the utilization of the ONESOURCE Global Trade (OSGT) system is critical. However, the firm faced significant challenges due to the differences in user experience between legacy systems and the newly adopted system, as well as the multitude of input fields required based on varying regulatory requirements in different countries and regions. To address these complexities and reduce dependencies on manuals for accurate task completion, Resonac decided to adopt TechTouch.
Key Deciding Factors
The choice to implement TechTouch was largely influenced by its flexible, no-code capability to display operational guides directly on the system interface without requiring extensive system modifications. This feature is particularly beneficial in the export management sector, which often encounters frequent regulatory changes and business rule updates. By facilitating user-driven improvements without the need for programming, TechTouch ensures a smooth and consistent operational flow. Additionally, its potential to prevent user confusion immediately after implementation while maintaining productivity was crucial for Resonac, a company with a vast global network.
Expected Outcomes and Future Prospects
Through real-time operational guides, Resonac anticipates a notable reduction in the mistakes and stress associated with complex input requirements. By crafting an environment where systems adapt to user needs, instead of requiring users to adjust to the systems, the company aims to lower psychological barriers and improve system familiarity, which subsequently reduces the workload related to user inquiries. Following the stable operation of TechTouch within Japan, the company plans to expand its application to international branches, including those in China and the United States, in a bid to enhance global operational efficiency.
Insight from Resonac’s Legal Department
According to Mr. Fujii from Resonac's Legal Department's Security Export Control Group, establishing the new system is vital for navigating the intricate processes and stringent regulations unique to export management on a global scale. He expressed optimism that TechTouch will foster an environment where users can perform their duties accurately and without hesitation. Furthermore, the company is looking to extend its efforts beyond domestic operations by enhancing its export management framework, thereby achieving a balance between regulatory compliance and operational efficiency.
About Resonac Corporation
Resonac is a leading functional chemical manufacturer with a diverse range of offerings, including semiconductor and electronic materials, mobility solutions, innovative materials, and chemicals. The company emerged from the merger of Showa Denko and former Hitachi Chemical in January 2023. The name "Resonac" symbolizes collaboration in chemistry, derived from the English word "RESONATE" and the letter "C" for Chemistry. As a collaboration-oriented chemical company, Resonac is committed to achieving sustainable growth and enhancing corporate value through collaborative innovation.
About TechTouch
TechTouch Corporation is the market leader in digital adoption platforms (DAP) in Japan, currently utilized by an impressive user base exceeding 9 million as of October 2025. Featured in numerous significant corporations and government agencies, TechTouch enables the creation and implementation of operational guides without any coding expertise required. Awarded the Good Design Award and chosen by the Ministry of Economy, Trade, and Industry as a J-Startup, the platform is crucial in facilitating smooth system utilization while reducing burdens on system administrators. TechTouch is also focusing on the development of DAPs with enhanced AI capabilities and has recently introduced an AI decision-making agent called "AI Central Voice" to support IT utilization across various enterprises.
For more information, visit
Resonac Website and
TechTouch Website.