JTB Royal Road Ginza Unveils New Summer Holiday Courses
On April 25, 2025, JTB Royal Road Ginza, a luxury travel specialist from JTB Corporation, announced exciting new courses for their "Dream Holiday" series. These courses are designed with the aim of enhancing the summer experience of traditional Japanese festivals, such as fireworks displays and summer celebrations, by focusing on guest comfort.
Background and Purpose of the Project
Every summer in Japan is marked by intense heat, making heatstroke prevention an essential consideration during the various fireworks events and summer festivals. Many attendees face challenges due to the large crowds and long distances to the venues, which can deter them from enjoying these seasonal festivities. In response to this, JTB Royal Road Ginza is thrilled to introduce courses that ensure guests of all ages can participate safely and comfortably.
New Course Highlights
97th National Fireworks Competition – Akita Daihama Fireworks
- - Departure Date: August 30, 2025 (Saturday)
- - Key Features:
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Comfortable Viewing: Guests will enjoy the fireworks from perfectly cool air-conditioned trailer houses equipped with reclining chairs.
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Optimal Seating: Seats will be positioned at a higher vantage point above the riverbank, providing clear views of low-flying fireworks.
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Convenient Parking: Easily accessible parking will be secured in an area with no traffic restrictions.
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Onsite Amenities: Exclusive toilets will be available for course participants.
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Delicious Cuisine: A specially designed kitchen on wheels will serve freshly prepared meals, complete with drinks.
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Flexible Options: Guests can choose between a two-day course or a three-day course that also allows exploration of the lush greenery of the Oirase and Hakkoda areas.
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Digital Brochure: View here.
Nebuta Festival and Fireworks Viewing from Indoor Comfort
- - Departure Date: August 6, 2025 (Wednesday)
- - Highlights:
- Guests will experience the Akita Kanto Matsuri and Aomori Nebuta (day operation) and enjoy the Nebuta Festival and fireworks displays from the comfort of an air-conditioned indoor setting.
- Taxi services will be provided for convenient transportation between dedicated viewing areas and hotel accommodations.
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Insightful Commentary: Local Nebuta masters will provide explanations during the events.
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Digital Brochure: View here.
Special Viewing Area for Akagawa Fireworks Festival
- - Departure Date: August 15, 2025 (Friday)
- - Key Features:
- Enjoy the show from a dedicated viewing section equipped with reclining chairs.
- Tent and restrooms will be available in case of inclement weather.
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Digital Brochure: View here.
Custom Homestay Experience for the Owara Kaze no Bon
- - Departure Dates: August 31, 2025 - September 3, 2025
- - Highlights:
- The course includes exclusive access to a traditional town house, offering facilities for rest, dining, and restroom services tailored for course guests.
- Enjoy immersive presentations on how to appreciate the Owara Kaze no Bon festival from local residents, along with entertained performances.
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Digital Brochure: View here.
In the future, JTB Royal Road Ginza intends to maximize their strengths in product planning, sales, and tour guidance, ensuring they create journeys that resonate with customer feedback while appealing to a new generation of travelers.
For more information, visit the
JTB Royal Road Ginza official website.
Contact Information for General Inquiries
JTB Royal Road Ginza Main Store
Phone: 03-6731-7660
(10:00 – 18:00, Closed on holidays including Dec 30 to Jan 3)