EX+ Launch
2026-03-17 04:47:57

Best Anniversary Launches EX+ for Luxurious Experiences in Creative Production

Best Anniversary Introduces EX+ for Luxurious Experiences



Best Anniversary, a company based in Minato, Tokyo, has just unveiled its new creative production, EX+, aimed at delivering luxurious experiences through innovative space coordination and hair makeup. Officially launched on March 17, 2023, the EX+ concept revolves around 'Experience Create,' with a mission to transcend boundaries and evoke emotions. This initiative aims to transform the ideal visions of clients into artistic realities in premium hotels and brand events across Japan and even globally.

Background and Concept of EX+


In modern luxury scenes, mere lavish decorations and beautiful makeup are no longer sufficient to create memorable experiences for guests. EX+ does not separate the elements of ‘space (FLORAL decoration)’ and ‘people (HAIR & MAKE-UP)’ but treats them as an integrated entity. A team of world-class florists and makeup artists collaborates from the planning stage to deliver a cohesive artistic experience. By achieving perfect harmony in light, texture, and color, EX+ constructs an 'overwhelming world' that leaves guests deeply moved the instant they step into these created spaces.

Key Features of EX+


  • - FLORAL Decoration: The philosophy of 'simple is the ultimate sophistication' guides our floral decorating service. With the talent of award-winning artists, including representatives in international competitions, each space is transformed through a skillful manipulation of light and materials. Unique styling, that incorporates not only flowers but also elements like stones, sands, and candles, creates innovative setups exclusive to each location.

  • - Wedding Creators: In a sea of overwhelming choices, we emphasize the importance of understanding the couple’s 'true values' through dialogue. We go beyond conventional proceedings to uncover emotions that may not even be articulated in words, producing supernatural wedding experiences across locations—from Japan to the world.

Official Website Launch


Our official website showcases the worldviews and achievements of our creative artists. Visit us at here.

Meet the Creative Artists


  • - Kazutaka Seki: A floral designer who believes that 'simple is the ultimate sophistication.' He creates a unique and exquisite world using sensitivity and finesse. Check out his work on Instagram.

  • - Fumihiko Iida: An inspired director with a passionate approach to floral design. He emphasizes that 'divinity lies in the details.' Find out more on Instagram.

  • - Ayako Matsumaru: A hair and makeup artist dedicated to thread stories through bridal hair and makeup, creating unforgettable moments on wedding days. Follow her journey on Instagram.

Company Overview


  • - Company Name: Best Anniversary Co., Ltd.
  • - Headquarters: 12F South Tower, New Pier Takeshiba, 1-16-1 Kaigan, Minato-ku, Tokyo
  • - CEO: Kento Tsukada
  • - Official Website: Best Anniversary
  • - Business Activities: This includes planning, production, wholesale, and rental of wedding attire, formal wear, accessories, and textile goods, alongside event and wedding production services including management, decoration, and more.

About EX+


EX+ serves as a platform to create compelling experiences through sophisticated integration of space coordination and hair makeup artistry. Our team consists of award-winning florists and talented hair and makeup artists who collaborate to create stunning environments for luxury hotels and brand events. With a commitment to detail management, we aim to transcend ordinary expectations and deliver beauty that profoundly resonates with guests. Explore our world further at our official site: EX+.


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Topics Consumer Products & Retail)

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