Transforming Finance: The Fusion of DeFi and Traditional Banking at N.Avenue Club Event

Exploring the Future of Finance: DeFi and Banking

On August 28, 2025, N.Avenue Inc., based in Minato, Tokyo, successfully organized the second roundtable of the third term of its corporate membership community, the N.Avenue Club. This event brought together over 200 businesses aiming to explore the synergistic potential of decentralized finance (DeFi) and traditional banks.

A Vibrant Community for Web3 Business Development

The N.Avenue Club is known as one of the largest corporate membership communities in Japan that focuses specifically on Web3 business development. The community serves as a platform for large companies to engage in research, networking, and public relations within the evolving landscape of digital finance. Members participate in monthly closed roundtables, featuring international and domestic experts who facilitate active discussions and co-creation opportunities among participating companies.

Event Overview

- Date: August 28, 2025 (Thursday) 16:00 - 18:30
- Format: In-person event with partial online streaming
- Theme: The fusion of DeFi and traditional banking - Insights from the founder of the world's largest DeFi platform, Aave

Featured Speakers:

- Stani Kulechov - Founder of Aave Labs
- Minehiro Ono - Director, Digital Strategies, Mizuho Financial Group
- Mitsunori Yuasa - Business Development, Digital & Fintech, Franklin Templeton Japan
- Takahiro Masuda - Editor-in-Chief, CoinDesk JAPAN

Participant Feedback

Attendees were enthusiastic about the discussions, reinforcing the event’s significance. Common takeaways included:

- "This meeting felt meaningful as it positively contributed towards future endeavors in DeFi and other emerging assets."
- "I found it invaluable to exchange opinions with professionals from diverse industries and positions, something that rarely happens in everyday work."

Join the N.Avenue Club

Currently, N.Avenue Club is recruiting corporate members for its third term (July 2025 - June 2026). The community, which is operated by the official Japanese version of CoinDesk, aims to provide unique opportunities for businesses with more than 1,000 employees, prioritizing well-established firms through a selection process.

- Annual Membership Fee: Starting from 1 million yen (excluding tax)
- Participation Format: Primarily offline, with online options available
- Application Form: Join Here

Membership Benefits

1. Research | Deep Dive into Key Topics
Members gain insights into critical subjects through lectures by guest speakers, Q&A sessions, and member discussions, with a summary report provided later.

2. Networking | Connect with Web3 Influencers
Through networking events and company introductions, members have opportunities to expand collaboration and business creation avenues.

3. Public Relations | Promote Initiatives
Companies can effectively disseminate information about their projects and collaboration interests within the community and through platforms like CoinDesk JAPAN, facilitating heightened recognition and partnership opportunities.

About N.Avenue Inc.

- Company Name: N.Avenue Inc.
- Location: Minato, Tokyo
- Founded: November 28, 2018
- CEO: Yuki Kamimoto
- Business Focus: Provision of information services related to next-generation finance and economics
- Website: N.Avenue

About CoinDesk JAPAN

CoinDesk JAPAN serves as the official Japanese version of the specialized media, CoinDesk, focusing on blockchain and digital assets. Blending global perspectives with local insights, it delivers reliable news and pricing data on next-generation finance for businesses and investors navigating the new economy.