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A Decade of Transformation in the Cannabis Industry

On August 19, 2025, Würk, the pioneering human capital management (HCM) company focused on the cannabis sector, marked its tenth anniversary with accolades and reflections on its journey. Since its inception, Würk has revolutionized how cannabis businesses operate within a complex regulatory landscape, providing tailored solutions that have empowered over 750 unique Employers Identification Numbers (EINs).

The Evolution of Würk

Würk was founded with a mission to innovate within the cannabis industry, an area frequently challenged by stringent regulations and evolving compliance requirements. Over the last decade, the company has developed a comprehensive suite of HCM services enabled by state-of-the-art technology, enabling its clients to efficiently navigate the nuanced landscape of cannabis business operations.

This innovation has resulted in impressive figures, with Würk managing an annual payroll movement of $4 billion, representing payments to over 50,000 employees across all 50 states. Furthermore, the company excels in tax compliance, handling remittance for over 5,000 jurisdictions, thus ensuring its clients can focus on growth without succumbing to regulatory pitfalls.

Comprehensive Solutions for Workforce Management

Würk's suite of tools covers the entire employee lifecycle, which includes:

• - Workforce Analytics: Providing real-time insights to enhance decision-making and strategy.
• - Compensation Benchmarking: Leveraging data from over 50,000 active employees to offer competitive pay.
• - Recruiting Solutions: Streamlined platforms for job postings and applicant tracking.
• - Timekeeping and Scheduling: Flexible systems to meet the varying needs of the workforce.
• - Compliance-Centric Payroll Services: Ensuring accuracy and adherence to laws while minimizing risks in a high-stakes industry.
• - Human Resources Automation: Easing the administrative burden of performance reviews and recruitment.
• - Retirement Solutions: Offering compliant 401(k) plans tailored specifically for cannabis workers.

Remembering Keegan Peterson

The legacy of Würk is deeply intertwined with its late founder, Keegan Peterson, whose vision laid the groundwork for what Würk has become today. Peterson's commitment to harnessing technology to uplift the cannabis community remains at the company's core. As his family recalled during a recent conversation, Keegan believed that technology should enhance lives, not just streamline processes: “Bringing technology to the cannabis industry was a dream come true for me,” he once said.

This dream is vividly realized in Würk’s commitment to serve its clients with integrity and a focus on impact. As the company celebrates this major milestone, it also acknowledges the responsibility of continuing to evolve in a way that respects its roots and drives positive change across a landscape ever in flux.

Major Achievements and Future Goals

Reflecting on the achievements over the past decade, Würk highlights several key milestones:

• - Nationwide Expansion: Operating in all U.S. states and Puerto Rico, serving thousands of jurisdictions.
• - Pioneering Compliance Solutions: Establishing itself as the first provider of payroll services explicitly tailored to the cannabis industry.
• - Launch of Data Analytics Tools: Introducing innovative platforms like Würkforce Analytics and Compensation Benchmarking.
• - Strengthening Collaborations: Building partnerships with industry leaders to enrich its offerings and enhance value.
• - Brand Refresh: Unveiling a new brand identity in 2024 to signify continued dedication to excellence.
• - Recognition: Winning awards including UKG Partner of the Year and Built In’s Best Places to Work multiple years in a row.

As the company steps into its next decade, it continues to invest in products and services that prepare cannabis enterprises for the future. Deborah Saneman, the current CEO of Würk, emphasized, “The trust our clients place in us drives our commitment. Looking forward, we see opportunities to create a more inclusive, sustainable cannabis industry.”

Würk remains focused on crafting bold solutions that empower cannabis businesses, ensuring they are equipped not just to survive, but to thrive in a constantly evolving regulatory environment.

Learn More about Würk

To discover how Würk continues to support cannabis businesses and their unique needs, visit Würk's website.

With a decade of experiences, Würk aims to redefine workforce management in the cannabis industry while championing its longstanding commitment to ethical growth and innovation.