#Japan #Tokyo #Earth Chemical #Sukili #Fig Tea

Earth Chemical Unveils Limited Edition Fall Fragrance

As autumn arrives, Earth Chemical Co., Ltd. is bringing tranquility to homes with the launch of their limited edition fragrance 'Sukili! Fig Tea in Autumn Forest' on September 1, 2025. This innovative air freshener aims to embrace the soothing essence of autumn, combining the popular fig scent with the comforting aroma of tea.

The Emergence of Fig in Fragrance

In recent years, figs have gained popularity, especially among younger generations, with many desserts featuring this delightful fruit. Not only in culinary aspects, but the fragrance market has also seen a surge in fig-inspired perfumes from renowned brands. Recognizing this trend, Earth Chemical has seamlessly blended the delightful essence of fig with a warm, mellow tea aroma. Their aim is to create a serene environment that encapsulates the essence of autumn, characterized by a subtle sweetness and comforting warmth.

A Unique Approach to Air Freshening

The 'Sukili!' brand utilizes an innovative 'upside-down bottle' design. This unique feature allows the deodorizing liquid to flow downward, ensuring no residue is left behind. As a result, customers can enjoy the lasting fragrance and deodorizing effects until the very last drop. The brand also includes 'Sukili Air!', a spray variant effective in instantly neutralizing unpleasant bathroom odors while releasing a refreshing scent. Enhanced with the antibacterial agent isopropyl methylphenol (IPMP), this variant also provides an added layer of cleanliness.

Product Details

Sukili! Toilet Use: Fig Tea in Autumn Forest

• - Intended use: Toilet
• - Volume: 400mL
• - Duration: Approximately 1.5 to 3 months (varies with temperature and environment)
• - Ingredients: Natural essential oils, non-ionic surfactants, plant-based deodorizing agents, ionic deodorants, and powerful deodorizers (inorganic).
• - Price: Open
• - Launch date: September 1, 2025, nationwide.

Sukili! Room Use: Fig Tea in Autumn Forest

• - Intended use: Room
• - Volume: 400mL
• - Duration: Approximately 1.5 to 3 months (varies with temperature and environment)
• - Ingredients: Natural essential oils, non-ionic surfactants, plant-based deodorizing agents, ionic deodorants, and powerful deodorizers (inorganic).
• - Price: Open
• - Launch date: September 1, 2025, nationwide.

Sukili Air! Toilet Use: Fig Tea in Autumn Forest

• - Intended use: Toilet
• - Volume: 350mL
• - Ingredients: Ionic deodorants, plant extracts, ethanol, isopropyl methylphenol (IPMP), and fragrances.
• - Price: Open
• - Launch date: September 1, 2025, nationwide.

About Sukili!

The Sukili! brand offers a comprehensive selection, featuring seven different scents for toilet use and five for room use, along with five variations available in spray form to meet diverse preferences.

Celebrating a Century of Commitment

As Earth Chemical marks its 100th anniversary in 2025, it continues to adhere to its foundational philosophy: "To live alongside life and create a harmonious co-existence with the earth." Established in Osaka, the company has always focused on enhancing people's health and quality of life. From pest care products such as the 'Gokiburi Hooihoi' and 'Earth Red' to bath products and oral care solutions, Earth Chemical has evolved alongside the times, delivering innovative products globally to around 50 countries, primarily in Asia.

As it looks to the next century, Earth Chemical expresses gratitude to all its stakeholders and demonstrates a steadfast commitment to innovation and challenge, continuously striving to enrich lives across the globe.