BriteCap Financial Welcomes Experienced VP of Digital Marketing to Drive Growth

BriteCap Financial's New Appointment

BriteCap Financial LLC, a fast-growing non-bank lender, has announced the appointment of Evan Day as its new Vice President of Digital Marketing. With over 15 years of expertise in data-driven marketing strategies, Evan is set to leverage his extensive skill set to enhance BriteCap's digital presence and customer engagement.

A Proven Leader in Digital Marketing

Evan Day comes to BriteCap highly regarded for his work in digital marketing, particularly in data analytics and marketing automation. He has successfully transformed customer acquisition and retention strategies in his previous roles, creating frameworks that respond well to market dynamics. His educational background, which includes an MS in Data Science and ongoing PhD studies in Neuroscience, positions him uniquely to integrate analytical insights into BriteCap's digital strategies.

BriteCap's Vision for the Future

As a leading provider of working capital for small businesses since 2003, BriteCap is determined to retain its competitive edge in the lending industry. The company emphasizes the importance of technology and non-traditional credit algorithms to provide fast, affordable loans. Evan's role will be pivotal during this time of growth, as he aims to streamline the digital lending platform's user experience, ensuring that interactions with BriteCap remain smooth and intuitive.

Richard Henderson, CEO of BriteCap, expressed his excitement about Evan's addition to the team. He stated, "We are delighted to welcome Evan Day to the BriteCap team and the growing family of NMEF companies." Henderson’s previous collaborations with Evan demonstrated Day's ability to innovate and significantly impact the companies he has worked for.

Commitment to Small Businesses

Evan is enthusiastic about his new role, stating, "I'm thrilled to join the BriteCap team at such an exciting time of growth. The BriteCap digital lending platform is among the best I've seen, and the company's commitment to empowering small businesses resonates deeply with me." This dedication is at the core of BriteCap’s mission—to support small business owners across America with timely access to capital.

About BriteCap Financial

BriteCap Financial is known for integrating technology with unique credit algorithms to approve loans that meet small businesses' challenges today. They operate directly with businesses and through a broker network, ensuring that their services remain accessible. BriteCap continues to innovate within the lending sector, enhancing the customer experience and ensuring needed funds are available responsively.

To learn more about becoming a partner with BriteCap, visit britecap.com/partners.

About NMEF

NMEF is regarded as a premier national lender that collaborates with various referral sources to offer commercial leases and loans for equipment ranging from $15,000 up to $5 million. With flexible credit quality acceptance from A to C, NMEF is involved in financing across numerous categories, including medical and technology sectors.

With Evan Day at the helm of digital marketing, BriteCap Financial is poised for a future filled with strategic growth, enhanced digital interactions, and a strengthened commitment to serving the small businesses that are integral to America's economy.