Harry Lang Joins Great American Media as Senior VP of Product to Enhance Streaming Services
Harry Lang Appointed Senior Vice President of Product at Great American Media
Great American Media has announced the strategic appointment of Harry Lang as the new Senior Vice President of Product, signaling an important step in enhancing its subscription streaming services, notably Great American Pure Flix and GFam+. With over 20 years of experience in product leadership, Lang's arrival is anticipated to bring innovative growth and user engagement to the company’s streaming platforms.
Background on Harry Lang
Harry Lang's impressive career in the entertainment industry includes key roles at major streaming services and media companies. Most notably, he spent 14 years at Paramount Pictures, focusing on interactive media and the global gaming division. Following that, he served as the Vice President of Product at Hallmark Media, where he successfully led the development of the company's direct-to-consumer streaming service. Recently, Lang returned to Paramount in a senior role overseeing product management for Pluto TV.
His extensive background integrating technology into product development, including the use of AI, positions him well to drive advancements at Great American Media. As Lang steps into this role, his expertise will not only enhance content discovery but also deepen audience engagement through improved viewer experiences.
Vision for Great American Media
In his new position, Harry Lang has highlighted his excitement about joining a company that has a clear vision and a dedicated audience. He emphasized the opportunity to expand Great American Media's offerings and improve the ways viewers connect with the content they love. With a focus on making programming more accessible, Lang aims to strengthen consumer trust and engagement with the brand.
Kaitlyn Haubrich, Chief of Staff and Chief Brand Officer for Great American Media, shared her optimism regarding Lang's appointment, noting his exceptional ability to create products that resonate with audiences and foster lasting engagement. Lang’s technical acumen, combined with his understanding of consumer behavior, is expected to drive significant growth for both Pure Flix and GFam+.
Future Directions
As Lang embarks on his journey at Great American Media, his primary responsibilities will include refining product strategy and exploring ways to enhance the overall viewer experience across all platforms. The company's commitment to providing family and faith-focused content positions them uniquely in the entertainment landscape, and under Lang's leadership, they look to expand their reach.
In the coming months, viewers may expect to see updates to the user interface, content recommendations, and additional features aimed at enriching the streaming experience on Great American Pure Flix and GFam+. As the company continues to invest in original programming and live events, audience engagement is set to increase, creating a loyal viewer base that aligns with the company's mission of celebrating faith, family, and country.
About Great American Media
Founded in June 2021 by Bill Abbott and a group of family offices, Great American Media has rapidly evolved into a leader in faith and family entertainment, boasting a growing portfolio of brands. This includes not only Great American Pure Flix but also Great American Family and Great American Faith Living, among others. They are well known for their original movies, all tailored to appeal to family-oriented audiences, particularly during festive seasons. The introduction of Pure Flix Familia, a new Spanish-language streaming service focused on family values and faith-driven storytelling, is a testament to the company's commitment to diversity and inclusivity in content production.
As Lang steps into this pivotal role, the future looks bright for Great American Media as they prepare to further establish themselves as a trusted source for uplifting entertainment that resonates with families across the nation.