HTT Siblings Summer Campaign: A Green Initiative
On July 1, 2025, a projection mapping event will launch at the Tokyo Metropolitan Government Building, unveiling the summer campaign featuring the HTT siblings, Reika Horikoshi and the duo Chocolate Planet. This initiative, designed to promote a carbon-free society, is part of Tokyo's ongoing efforts in the HTT (Reduce, Create, Store) program.
The campaign's main message centers on the sustainable actions individuals can incorporate at home, including energy-saving practices, solar panel installations, and battery storage solutions. In the commercial, Horikoshi and Chocolate Planet showcase these eco-friendly measures, aiming to inspire families throughout Tokyo. Their fun interactions present essential actions that everyone can take to contribute to a greener future.
During the projection mapping event, governor Koike will join Horikoshi and Chocolate Planet in discussions, unveiling exciting content crafted for attendees, all powered by green energy. This event will not only provide entertainment but also push for active participation in the HTT actions throughout the city.
The slogan for this year's campaign is "After reducing, let's create and store." This motto encapsulates the initiative's goal: to encourage proactive behaviors toward achieving a carbon-neutral society. The engaging presence of the HTT siblings is expected to draw significant public interest and help families realize their role in powering a sustainable future.
Projection Mapping Event Details
- - Date: July 1, 2025
- - Location: Eastern wall of the Tokyo Metropolitan Government Building
- - Viewing Area: Citizen's Plaza, 2-8-1 Nishi-Shinjuku, Tokyo
- - Start Time: 19:20
- - Guests: Governor Koike, Reika Horikoshi, Chocolate Planet
- - Focus: Commitment to environmentally conscious practices (utilizing green energy)
We ask everyone to seize this opportunity to learn about the HTT actions that contribute to building a carbon-free society and implement them in daily life.
Commercial Details
The campaign's commercial combines a vibrant backdrop with the iconic rhythm of the original TT brothers. In it, Horikoshi and the Chocolate Planet showcase their playful characters, announcing themselves enthusiastically as