Elevate Your Office Wardrobe with Astoria Odier's 300-Day Series
Astoria Odier, based in Bunkyo, Tokyo, has recently unveiled its
300-Day Series, which perfectly combines elegance and femininity in office wear. The brand’s slogan, “Just right for every day,” encapsulates the essence of this new collection that is designed to seamlessly transition from work to leisure.
The Inspiration Behind the 300-Day Series
The genesis of the
300-Day Series stems from last year's popular release, the
300-Day Wearable Knit. This knitwear was tailored to offer extended wearability without sacrificing style. Following substantial customer feedback, which even prompted additional production runs, Astoria Odier decided to expand this idea beyond knitwear.
As a response to the diverse needs of contemporary women, the
300-Day Series aims to provide outfits that are suitable for both workdays and weekends. The goal is to ensure that these styles can keep up with your busy lifestyle, making your outfit selection a breeze for special occasions and everyday wear alike.
Launching the Collection
The first launch on August 21 featured a variety of blouses and pants, which have received a warm response from fashion enthusiasts. In September, the collection will include the much-anticipated
300-Day Wearable Knit, reinforcing the series’ versatility.
The philosophy behind the collection is to reduce the time and effort spent on selecting and maintaining your outfits, while simultaneously looking polished and put-together every day. Each piece is designed to offer comfort and ease, supporting women’s daily routines.
Functional Features of the Collection
Blouses
The blouses in this collection are crafted from high-stretch, functional polyester fabric that ensures both comfort and mobility. They are designed for busy mornings and provide helpful features such as being machine washable, wrinkle-resistant, and having shape retention capabilities. This makes them an easy go-to item, even after a long day, as they require minimal upkeep.
Pants
The pants combine ease of movement with a polished look, making them a reliable choice for daily styling. Made from a soft, resilient material that resists wrinkling, they adapt beautifully to body movements for all-day comfort. The elegant drape of the fabric offers a streamlined silhouette ideal for both work environments and casual outings.
A Commitment to Everyday Ease
Astoria Odier continues to strive for clothing that is “just right for every day.” Having a reliable outfit choice takes the guesswork out of getting dressed, making your daily outfit selection more manageable. We encourage you to experience the comfort and versatility of the
300-Day Series—available in stores and online.
About Astoria Odier
Astoria Odier champions feminine, chic office styles perfectly suited for commutes and outings. The brand's mission, “Clothes that make working more enjoyable for women,” resonates with those who value their everyday attire. The collection fosters an environment in which women can express their aspirations through their wardrobe, whether at work or leisure.
Make sure to follow the social media campaign
#My300DaysOutfit and share your outfits styled with Astoria Odier pieces. Selected looks will feature on the brand's official social media channels, providing a platform for inspiration and creativity
Founded in 2007, Astoria Odier evolved as a specialized brand within Astoria, launching its flagship online store in 2016. Anticipating its 20th-anniversary celebration in 2027, the brand remains dedicated to crafting garments that make women feel extraordinary, no matter the occasion.