CIL and TENTIAL: Innovating Winter Wellness
The
Conditioning Innovation Lab (CIL) has made a remarkable debut in corporate collaboration by partnering with
TENTIAL, a prominent conditioning brand, to release a video aimed at combating
winter fatigue based on scientific insights. This collaboration reflects a shared vision of enhancing wellness in daily life.
CIL, backed by
Tipness Inc., has been on a mission to energize Japan and promote a healthy lifestyle through validated
wellness information. The organization collaborates with various experts to disseminate evidence-based wellness strategies. On the other hand, TENTIAL's mission is to cultivate a positive health-conscious society and unlock human potential through products like their recovery wear,
BAKUNE. This partnership stems from a mutual desire to tackle health challenges through scientific methodology, combining expert knowledge from CIL and practical insights from TENTIAL.
Theme of the Videos: Winter Fatigue
The first video released recently focuses on the phenomenon known as
winter fatigue, triggered by rapid temperature shifts and decreased sunlight.
Professor Masaki Sugita from Nippon Sport Science University, who oversees CIL, provides scientific explanations regarding winter fatigue's underlying mechanisms. The video delves into why fatigue lingers during winter by discussing factors such as
autonomic nervous system disruptions and the importance of
hydration. Notably, TENTIAL’s
Kenta Funayama explores how their products contribute to effective conditioning.
The second video, premiering on December 19, includes practical methods for improving sleep quality as a component of winter fatigue mitigation. These videos collectively aim to equip viewers with tools and strategies to thrive in winter, especially as the cold months can be particularly draining.
Video Distribution Details
- - Title: CIL x TENTIAL: Strategies to Avoid Winter Fatigue (Two Parts)
- - Initial Release: December 12, 2025, at 6 PM
- - Second Release: December 19, 2025, at 6 PM
- - Viewing Platforms:
- CIL Official Website:
https://lab.ntvhd.co.jp/conditioning-ntv/
- CIL Official YouTube Channel:
https://www.youtube.com/@CIL_ntv
Featured Experts
- - Professor Masaki Sugita - Director of Nippon Sport Science University High Performance Center
- - Kenta Funayama - Executive Officer CRO of TENTIAL and current Muay Thai Japan Representative
- - Sachiko Furuichi - NTV Holdings
Future Endeavors
CIL plans to continue collaborating with companies like TENTIAL that share a similar vision, creating content aimed at enhancing viewers' wellness literacy and addressing specific wellness challenges. This commitment highlights the dynamic interplay between scientific research and practical application in the field of health and wellbeing.
About Conditioning Innovation Lab (CIL)
Led by Nippon Television and Tipness, CIL serves as a think tank dedicated to disseminating evidence-based wellness information. The lab aligns with top experts, including Professor Masaki Sugita and Dr. Masakatsu Mitsuo, a pioneer in anti-aging research, to propose conditioning strategies vital for thriving in the
100-year-life era.
About TENTIAL Inc.
Founded with the mission of fostering a health-focused society, TENTIAL operates under the ethos of unlocking human potential. The experience of CEO
Yutaro Nakanishi, who faced health challenges during his pursuit of a professional football career, guided him to establish TENTIAL. The company aims to implement conditioning practices into everyday life, acknowledging their critical role in maximizing personal potential. For more information, visit
https://tential.jp/.