ABC Cooking Studio Partners with Choshi City
In a significant move to promote local products and enhance regional tourism, ABC Cooking Studio has formalized a collaboration agreement with Choshi City in Chiba Prefecture. This partnership aims to not only elevate the visibility of regional ingredients but also broaden sales channels both domestically and internationally.
ABC Cooking Studio, which has expanded its cooking classes across Japan and various Southeast Asian countries, will begin its initiatives in Choshi starting January 2024. This will involve sending skilled personnel to the city as part of a local revitalization program. The collaboration is set to strengthen the ties between the two entities, promoting sustainable growth and vibrant development within the region.
Agreement Signing Ceremony
The signing ceremony for the collaboration agreement took place on May 27, presided over by Choshi City Mayor Shinichi Koshikawa and ABC Cooking Studio's President and CEO Narumi Shimura. This occasion marked a pivotal moment for both organizations, affirming their commitment to regional enhancement.
Date and Time: May 27, 2025, at 13:30
Location: Honorary Members Room, Choshi City Hall, 3rd Floor
Attendees:
- - Choshi City: Mayor Shinichi Koshikawa
- - ABC Cooking Studio: President and CEO Narumi Shimura
"Partnering with ABC Cooking Studio is a cause for great joy," stated Mayor Koshikawa. He emphasized the importance of enhancing the region's abundant food resources, expanding sales channels through both domestic and international frameworks, and bolstering local brand strength across various food-related sectors.
President Shimura echoed these sentiments, stating that ABC Cooking Studio is committed to contributing to the economic development of Choshi City. By linking local resources with their expertise in culinary arts, they strive for a sustainable and prosperous future.
Key Areas of Collaboration
The partnership outlines several key areas of cooperation:
1. Development and utilization of local products for domestic and international markets.
2. Expansion of sales channels for regional products.
3. Promotion of Choshi’s appeal through effective information dissemination.
4. Elevation of tourism and brand promotion initiatives.
5. Personnel exchange and training to foster regional revitalization through culinary arts.
6. Additional matters deemed necessary through consultation between both parties.
Choshi City is well-known for its unique attractions, including the stunning Inubosaki Lighthouse and the beautiful sunsets at the Bōsō Peninsula. The collaboration aims to capitalize on these strengths through initiatives like local product showcases and culinary events.
Furthermore, the city hosts vibrant festivals such as the Choshi Minato Matsuri, where fireworks illuminate the night sky, showcasing the community spirit and rich cultural heritage of the area.
ABC Cooking Studio, with around 1.7 million members worldwide, has become one of the largest cooking schools globally. With a mission to enrich dining experiences and foster joy around the table, ABC Cooking Studio has branches across several countries in Asia, including Taiwan, Singapore, and Malaysia.
By advancing projects like local product recipe development and promotional media campaigns, ABC plans to further enhance Choshi's local cuisine and tourism appeal. The partnership's comprehensive vision targets not only immediate economic benefits but also long-term sustainability and community engagement.
In conclusion, the collaboration between ABC Cooking Studio and Choshi City is poised to create a thriving environment where local products and culinary arts can flourish, cultivating a rich cultural tapestry that will benefit both residents and visitors alike. As they embark on this journey, both parties are dedicated to ensuring that the essence of Choshi’s fantastic food culture is celebrated and shared with the world.