AJUGA 2026 Spring Launch
2026-01-23 09:46:58

AJUGA.'s 2026 Spring Collection Launches on January 23, 2026

Introducing AJUGA.'s Exciting 2026 Spring Collection



AJUGA., a fashion brand produced by model and talent Kondo Chihiro, will unveil its highly anticipated 2026 Spring Collection on January 23, 2026. The collection will be available for pre-order on the official website (https://ajuga-official.jp/) starting at 6:00 PM.

Highlights of the Collection


The new collection features a variety of stylish pieces designed for the modern woman, focusing on both everyday comfort and timeless elegance. Here’s a sneak peek of some highlighted items:

Denim Jacket with Original Fringe


  • - Item: AJUGA Original Denim Jacket
  • - Price: ¥21,500 (tax included)
  • - Color: Light Blue
  • - Size: Free

This jacket is adorned with delicate fringes, providing a unique yet classic look suited for casual outings.

Chic Camisole Dress


  • - Item: Leather-Like Camisole Dress
  • - Price: ¥16,500 (tax included)
  • - Color Options: Off-White, Black
  • - Size: Free

Crafted from a shiny chintz material, this versatile dress is perfect for both daytime and evening wear.

Long MA-1 Blouson


  • - Item: Long Silhouette MA-1 Blouson
  • - Price: ¥24,500 (tax included)
  • - Color Options: Off-White, Khaki
  • - Size: Free

With its sleek long silhouette, this blouson blends casual style with elegance, making it suitable for various occasions.

Sheer Jacquard Flower Top


  • - Item: Sheer Jacquard Floral Cutsew
  • - Price: ¥9,900 (tax included)
  • - Color Options: Ivory, Black
  • - Size Options: S, M

This top features a unique layered design, incorporating a sheer jacquard flower pattern that adds depth to any outfit.

Peplum Crochet Knit


  • - Item: Peplum Crochet Sheer Knit
  • - Price: ¥12,500 (tax included)
  • - Color Options: Off-White, Light Yellow, Black
  • - Size: Free

The peplum silhouette of this knit top offers a stylish twist, ensuring you stand out effortlessly.

Other Noteworthy Pieces


  • - Items: Stretch Sheer Lace Long Sleeve Top, Tacked Pants with Foil Print
  • - Prices: From ¥12,500 to ¥24,500 (tax included)

As always, AJUGA. prioritizes quality and comfort, ensuring that each item feels as good as it looks.

Key Features of AJUGA.


The AJUGA. brand embodies a philosophy of simplicity that captivates. Each piece is designed to provide enduring allure, ensuring wearers feel proud and confident. The brand focuses on quality materials and tailored silhouettes that adapt to their wearer's movements, offering a sleek and stylish experience.

Brand Concept


AJUGA. aims to create garments that complement your unique style, emphasizing grace that persists despite the hustle and bustle of daily life. The collection promises a refined balance of sophistication and comfort—pieces that resonate with their wearers and continue to be cherished in wardrobes for years to come.

To discover more about the collection and follow updates, visit the official AJUGA. website and their social media channels:

About Kondo Chihiro


Kondo Chihiro, born on December 15, 1989, in Okayama Prefecture, is not only a successful model but also a prominent talent with a massive social media following of over 3.6 million. A mother of three, she balances her family life with various appearances in fashion and mother magazines, alongside engagements in product planning and development.


Company Overview


SHIFFON, headquartered in Minato-ku, Tokyo, is a dynamic multi-faceted business operating in diverse sectors, including retail and apparel. The company has developed a robust supply chain capable of meeting various needs—from adults to children, offering products ranging from clothing to school supplies. Their innovative strategies aim to reshape industry standards, producing quality garments that ensure consumer satisfaction.

  • - Company Name: SHIFFON Co., Ltd.
  • - Location: 5-2-20 Akasaka, Minato-ku, Tokyo 107-6118
  • - Established: June 16, 2004
  • - CEO: Kenta Nishimura


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Topics Consumer Products & Retail)

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