Chery's 'Ride Green Life' Inspires Global Movement for Sustainability
Chery's 'Ride Green Life': A Sustainable Future in Motion
On October 20, 2025, Chery International hosted the third annual 'Ride Green Life' charity cycling event, a pivotal aspect of the 2025 Chery International User Summit held along the scenic Yangtze River in Wuhu, China. This year, nearly 3,000 cyclists from around the globe participated under the unifying theme 'Co-Create, Co-Define.' The event inspired riders to pledge their commitment to environmental conservation, setting a shining example for sustainable mobility.
Chery has transformed 'Ride Green Life' from a corporate initiative into a global movement over the past three years. The event has become a symbol of shared responsibility, fostering a sense of collective awareness and encouraging cross-border collaboration. As part of this year’s festivities, Chery reinforced its ongoing partnership with the International Union for Conservation of Nature (IUCN) and committed an additional USD 6 million to UNICEF, aimed at improving educational opportunities in underprivileged regions worldwide. This commitment represents a step further in integrating Chery’s 'Green Mobility – Ecological Protection – Educational Equality' ecosystem that empowers children globally to envision a brighter future.
The cycling event brought together various distinguished guests, including Tarek Souei, CEO of the Asian Para Games Organizing Committee, and multiple officials and diplomats from countries such as Chile, Vietnam, Mexico, and South Africa. Cultural volunteers adorned in traditional garb paraded, showcasing a brilliant tapestry of international unity. This demonstration of diversity was a testament to the global connections fostered by Chery's commitment to sustainable practices.
Mr. Yin Tongyue, Chairman of Chery Group, emphasized the importance of the 'Ride Green Life' initiative, stating that it exemplifies Chery’s longstanding philanthropic commitment. He remarked that the scale and diversity of this year's event were larger than ever, aiming to make it an influential and environmentally focused campaign that encourages more people to work together to protect the planet.
One of the remarkable highlights of this year’s event was the blending of technology and culture, demonstrated by cosplay cyclists from Chery's Cycling Association dressed as iconic figures like Sun Wukong and Spider-Man. This fusion embodies the innovation and creativity of Chery’s younger generation while enhancing the connections between various cultural perspectives.
The event also received official recognition from the China Cycling Association, solidifying its status as a nationally acclaimed green event. This transition shows Chery's influence expanding from corporate initiatives to broader cultural recognition, as it seeks to engage more participants in a sustainability movement.
With a 9-km route featuring picturesque views of the Yangtze Bend and Luhua Wetland, riders were encouraged to reflect on the relationship between technology and nature, each pedal stroke symbolizing their commitment to a sustainable future. The presence of Argos robotic dogs, which assisted in medal presentations, added an element of excitement, showcasing how robotics can complement environmental initiatives.
Moreover, Chery highlighted its hybrid technology in a dedicated pavilion, showcasing innovations tied to real-time carbon reduction metrics. The summit successfully connected diverse user communities—including technology enthusiasts, environmentalists, and even animation aficionados—bridging offline experiences with online engagement. This approach amplified Chery's global voice in advocating for sustainability, spreading the essence of the 'Ride Green Life' ethos far and wide.
As nearly 3,000 cycling enthusiasts crossed the finish line, they did not just complete a charity event; they became part of a larger movement advocating for sustainability, echoing Chery’s dedication to environmental, social, and governance (ESG) principles. The conclusion of this event signals a new beginning in Chery's journey toward achieving global leadership in green and intelligent mobility. With technology steering the course and responsibility as the guiding principle, Chery is on an unwavering trajectory toward a sustainable future that benefits all.
In summary, the 'Ride Green Life' has moved beyond a simple initiative; it has taken root as a global rallying call for sustainability and innovation, encouraging participants to unite in building a greener world for future generations.