ADIDAS CITY RUN
2025-04-11 02:05:35

ADIDAS TOKYO CITY RUN 2025: A Unique Urban Road Race Collaboration

Upcoming Urban Road Race: ADIDAS TOKYO CITY RUN 2025



On April 13, 2025, the highly anticipated urban road race, ADIDAS TOKYO CITY RUN 2025, will kick off at the scenic Meiji Jingu Gaien in Shinjuku, Tokyo. This event invites runners of all levels, from seasoned competitors aiming for personal bests to newcomers taking their first steps in competitive running.

In collaboration with Bourbon Co., DM Mitsui Sugar, known for its popular spoon-marked and rose-marked sugars, will participate in this unique race. They promote their flagship energy source, Palatinose®, ideal for endurance sports. At the DM Mitsui booth, attendees will have the opportunity to sample products containing Palatinose®, specially formulated to provide sustained energy during physical activities. Moreover, participants can also try Bourbon's High Carb 300, enhancing their racing experience with effective nutrition.

Event Details


  • - Date: April 13, 2025, from 9:00 AM to 5:00 PM
  • - Location: Special Course at Meiji Jingu Gaien, Shinjuku, Tokyo
  • - Booth Highlights:
- Sample the 100% Palatinose® product, Pure Para
- Bourbon's sampling of High Carb 300 and more

Within the ADIDAS RUNNERS TOKYO community, the booth will offer Palatinose® drinks for warm-ups and hydration during the race, ensuring participants maintain consistent energy supply throughout the competition.

Embracing the Spirit of Running


The ADIDAS TOKYO CITY RUN embodies the spirit of inclusivity and the joy of running. Since its inception in 2023, the race has encouraged runners of various skill levels. In 2023, around 400 participants joined, while 1,900 runners participated in 2024, demonstrating the growing popularity of this urban challenge.

For the third edition, ADIDAS TOKYO CITY RUN 2025 expects approximately 2,880 participants. This year will feature two new races in addition to the established ADIZERO 5K OFFICIAL RACE for elite and serious runners, and the ADIZERO 5K RACE for those seeking a more relaxed run. The innovative ATHLETE CHALLENGE RELAY MARATHON allows teams of 5-8 members to compete and see how far they can run under the watchful eye of elite athlete Hitomi Shintani, who holds the marathon record of 2:19:24 (as of January 2025).

Additionally, the EKIDEN 5K RACE, a general public relay race, will spark competitive spirit among various running clubs from across the nation, as they race in a unique urban mini-Ekiden format for glory.

Spotlight on Palatinose®


Palatinose® is a natural sugar derived from plants, particularly beets, and is also found in honey. Comparable to sucrose, it consists of glucose and fructose, but its absorption speed is roughly five times slower than regular sugar. This feature makes Palatinose® an excellent energy source for endurance athletes, supported by scientific research on its benefits to performance. Athletes and fitness enthusiasts favor Pure Para, a product boasting 100% Palatinose®, making it ideal for long-distance endeavors like marathons and cycling.

About DM Mitsui Sugar


DM Mitsui Sugar embodies the philosophy of transforming lives through quality products and aims to expand happiness through its offerings. Led by President Takashi Morimoto, the company is progressing toward a portfolio transformation that focuses on its Life & Energy division. Catering to diverse generations, it promotes nutrition aligned with each life stage and aims to continuously support active lifestyles by developing athlete-oriented products and supporting various sports teams.

Bourbon's High Carb 300


Bourbon's renowned product line, High Carb 300, is part of their “Win From Within” sports nutrition program, designed to assist athletes in carbohydrate loading. Each pouch contains 75g of carbohydrates (300 kcal) and 1,116mg of citric acid, packaged as a tasty muscat-flavored jelly. Developed in collaboration with Aoyama Gakuin University and Tsukuba University, this product is also certified anti-doping by BSCG, ensuring its reliability for athletes.

Conclusion


Mark your calendars for ADIDAS TOKYO CITY RUN 2025! Experience the exhilarating atmosphere, take in the energy-enhancing products from DM Mitsui Sugar and Bourbon, and join a community that celebrates running. For more details, visit the official website: ADIDAS TOKYO CITY RUN.


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Topics Sports)

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