#USA #New York #Mad Hippie #Brightening Gel #AHA BHA Serum

Mad Hippie Introduces Two Must-Have Products for Skincare Enthusiasts

As the new year begins, the renowned skincare brand Mad Hippie is all set to help beauty lovers and skincare enthusiasts achieve their goals with exciting new launches. Known for their commitment to clean and effective products, Mad Hippie is releasing the Brightening Gel Moisturizer and AHA + BHA Milk Serum, both designed to supercharge your skincare routine effortlessly.

AHA + BHA Milk Serum

Priced at $25.99, this luxurious serum is a game-changer in liquid exfoliation. Infused with both Alpha Hydroxy Acids (AHAs) and Beta Hydroxy Acids (BHAs), it aims to offer your skin a smoother, more radiant complexion. The formulation incorporates Glycolic Acid to brighten up dull skin, while Salicylic Acid works effectively to unclog pores and eliminate buildup. Additionally, the inclusion of Polyglutamic Acid, Hyaluronic Acid, Ceramides, and Squalane ensures deep hydration and fortification of the skin barrier, making it a powerhouse for anyone seeking a polished look.

Brightening Gel Moisturizer

The Brightening Gel Moisturizer, available for $29.99, is another standout product from Mad Hippie, renowned for its oil-free and hydrating properties. It introduces nourishing active ingredients that restore moisture while visibly brightening discolored skin. Niacinamide minimizes irritation, Betaine works to enhance hydration, Hyaluronic Acid helps reduce the appearance of fine lines and wrinkles, and Ethyl Ascorbic Acid serves as a potency-enhancing antioxidant to brighten your complexion.

A Vision for Effective Skincare

According to Dana Stewart, co-founder of Mad Hippie, the brand's philosophy centers around crafting safe and effective products that make skincare routines enjoyable and result-driven. She states, "Our goal is always to create formulations that work synergistically, ensuring that each component enhances overall efficacy rather than focusing solely on a single ingredient." These new launches from Mad Hippie reflect their dedication to addressing multiple skin concerns through innovative solutions.

Ideal for Winter Wellness

Both products are tailored to combat the skincare challenges people face during the colder months, specifically dryness and dullness. Co-founder Sam Stewart stresses their enthusiasm for the latest products, remarking, "We can't wait for everyone to try them and hope they fall in love just as we have!"

Where to Buy

Both the AHA + BHA Milk Serum and the Brightening Gel Moisturizer are available now at MadHippie.com and will hit ULTA.com shelves in February 2026.

About Mad Hippie

Mad Hippie emerged from a personal need for effective skincare solutions, stemming from co-founders Sam and Dana Stewart's experiences with sun damage from years of surfing and outdoor adventures. For over 14 years, the brand has championed a philosophy centered on simplicity, clean ingredients, and thoughtful innovation, aspiring to serve a community of adventurers and Dreamers.

By emphasizing optimism and sustainability, Mad Hippie continues to drive change in the skincare industry, bringing high-performing, environmentally conscious products to the forefront.

For additional inquiries, reach out to Victor Ortiz at The Woods Co via email at [email protected].