#Japan #Tokyo #Seven Premium Gold #Gourmet Hamburger #Demiglace Sauce

Seven Premium Gold's New Hamburger

The beloved Seven Premium Gold Hamburger, which has surpassed 170 million units sold since its launch in September 2010, is getting a major makeover. Starting July 29th, this popular product will be available at Seven-Eleven locations across Japan for just 398 yen (tax included: 429.84 yen). The goal is to provide customers with a top-notch experience comparable to fine dining without the hefty price tag.

Pursuing an Exceptional Culinary Experience

The Seven Premium Gold Hamburger was created to deliver an extraordinary culinary experience characterized by luxurious meat flavor and fragrant sauce. Over the years, the product has gone through various upgrades to maintain quality, ensuring that it remains a household favorite. As the demand for specialized hamburgers has surged, fueled by rising restaurant offerings, the balance between taste and price has become increasingly crucial for consumers.

In response to this trend, Seven-Eleven is committed to enhancing quality while keeping the price accessible. The renewed hamburger aims to offer that perfect blend of gourmet quality and affordability.

Details of the New Hamburger

Price and Availability

• - Price: 398 yen (tax included: 429.84 yen)
• - Release Date:

- July 29: Initially in Saitama, Chiba, Tokyo, Kanagawa, Niigata, Hokuriku, Chugoku, Shikoku
- August 5: Nationwide, excluding the above areas

Features of the New Hamburger

1. Juicy and Flavorful: The new hamburger features a perfect blend of beef and pork, allowing the rich flavors of beef to shine through while adding a layer of sweetness from pork. Each bite unleashes a burst of savory goodness and melt-in-your-mouth sweetness, filling your palate with rich juiciness.

2. Optimal Cooking Technique: To maximize the distinct qualities of both meats, Seven-Eleven has meticulously crafted the cooking process. The patty is first seared on a griddle to trap the juices, followed by gentle baking in the oven, ensuring a crispy exterior while keeping the inside fluffy and juicy.

Remarks from the Team

A representative explained that the new Seven Premium Gold Hamburger is a culmination of expertly balanced beef and pork, carefully cooked through precise temperature control. This approach aims to offer the satisfaction typically found in specialty stores while remaining affordable for everyday consumers. With each bite, the rich umami of the beef combined with the sweet richness of pork creates a gourmet experience.

The rich demiglace sauce is made from a base stock that has been refined over 72 hours, perfectly complementing the hamburger. This is a special treat designed for those moments when you want a little indulgence.

About Seven Premium Gold

The Seven Premium Gold brand aims to provide taste and quality that meet or exceed that of specialty shops while remaining budget-friendly. By collaborating with top chefs and culinary experts, they strive to deliver exceptional flavors that everyone will want to share at their dining tables.

For further details, visit: Seven Premium

Note: Prices may vary by store and are displayed according to the reduced tax rate of 8%. Please check local availability and specifications before purchase.