Winter Delights: SNOWS Pop-Up Store in Tokyo
This winter, the seasonal sweets brand
SNOWS from Hokkaido is making its debut on Honshu with a pop-up store at
Daimaru Tokyo from
November 26 to December 9, 2025. This store will offer a unique selection of winter-themed treats just in time for the snowy season, inviting Tokyo residents to experience the magic of Hokkaido's winter.
At this pop-up store, customers can enjoy classic offerings from SNOWS, along with exciting new products such as the "Ton Ton Para Para" and the returning favorite "Snowball Red".
Featured Products:
Ton Ton Para Para
This caramel chocolate cookie pie, featuring layers of chocolate cookie crust and pie dough, offers a satisfying crunch combined with a rich caramel flavor. Its name stems from the sound of bark falling to the ground in a winter forest, reminiscent of the serene sounds that accompany the season. Priced at
1,566 yen for a box of four bags, this treat promises a delightful experience celebrating winter flavors.
Snowball Red
Reviving the beloved Snowball Red after two seasons, this truffle chocolate, encapsulating fresh cream and freeze-dried strawberries, presents a refreshing tartness that embodies the essence of winter. With a price of
1,998 yen for nine pieces, it's a delightful addition synonymous with the season's spirit and perfect for gifting during the holiday.
About SNOWS
SNOWS prides itself on utilizing high-quality ingredients, primarily sourced from Hokkaido, to craft specialties that are only available in winter. With no permanent store, the brand focuses on pop-up locations and an online shop. The