Dierks Bentley Unveils Bold New ROW 94 Full Proof Bourbon Experience

Dierks Bentley Unveils ROW 94 Full Proof Bourbon

In an exciting announcement, country music sensation Dierks Bentley has introduced the ROW 94 Full Proof Bourbon, marking a bold new chapter in his bourbon journey. Launched on September 24, 2025, at the historic Green River Distilling Co. in Owensboro, Kentucky, this latest release of ROW 94 promises to be the most authentic and smoothest expression in the brand's lineup yet. Priced at $54.99 for a 750ml bottle, ROW 94 Full Proof exemplifies artistry in bourbon-making and is positioned as The Official Whiskey of Country™.

Dierks Bentley himself expressed his passion for this full-proof spirit, recalling that during its development, he tasted it at 120 proof and immediately recognized its unique qualities. The uncut experience, Bentley notes, brings a powerful aura, embodying the grit and resilience of both country music and its fans. He compares this new release to their flagship bourbon, which is set at 94 proof, and emphasizes his excitement to share a higher proof expression with his audience.

What truly sets ROW 94 Full Proof apart is its crafting process. Aged for a minimum of four years, this bourbon is created from the same mash bill as the original: 70% corn sourced from Kentucky, 21% rye, and 9% malted barley. Each bottle is housed in new American Oak barrels treated with a Level 4 char, contributing richly to its complex flavor profile. Already a gold medal winner at Fred Minnick’s 2025 Ascot Awards, ROW 94 Full Proof promises exceptional quality and character.

Upon tasting, enthusiasts can expect a bouquet of aromas including vanilla, tobacco, and subtle clove. As you savor it, you'll experience a luscious honey sweetness paired with hints of raisins and black pepper, concluding with smokiness reminiscent of oak, toffee, and dark chocolate. This harmonious balance is not just about the flavor; it's a representation of community and shared experiences that many find resonate deeply in country culture.

The inception of ROW 94 reflects Bentley's dream to create a bourbon that resonates with both casual gatherings and monumental life events, a spirit his fans can cherish together. Forgetting the ordinary, ROW 94's tagline, 'Three Ingredients and The Truth,' speaks to a philosophy of authenticity and simplicity that Bentley and his team uphold.

Just a year after its introduction in September 2024, where it similarly gathered acclaim, ROW 94 has solidified its position within the spirits market. The previous bottlings, like the Broken Branches Bourbon, maintain the same commitment to quality and narrative that Dierks Bentley embodies in his music and journey.

For fans of Bentley and bourbon enthusiasts alike, purchasing ROW 94 Full Proof is seamless, with availability nationwide and through the brand's website, ROW94whiskey.com. The launch event was celebrated with a tour of the distillery led by Bentley himself, complete with a live musical performance and tastings of all three expressions in the ROW 94 lineup.

Dierks Bentley, who has seen incredible musical success with album releases such as his latest, Broken Branches, continues to be a beacon of authenticity in both his music and bourbon ventures. With over 20 years in the industry resulting in countless awards, including multiple Grammy nominations and numerous number one hits, Bentley continues to build not merely a musical career but a legacy of heartfelt storytelling and deep connections.

His contributions don’t cease at liquor; he has also embarked on philanthropic endeavors through initiatives like the Broken Branches Fund, providing mental health support within the music community. This multifaceted approach makes him a relatable figure who thrives on connecting through both his art and entrepreneurial spirit. As fans eagerly anticipate new music and further expansions in the bourbon sphere, Dierks Bentley’s innovative pursuits are clear indicators of a continued commitment to quality and connection—an uncut experience that awaits you in each bottle of ROW 94 Full Proof Bourbon.

For more details about his ongoing projects, music releases, and tour schedules, visit Dierks.com and explore the delightful realm of ROW 94.