#United States #Nutley #Jesse Tyler Ferguson #Lysol #Address the Mess

Lysol's 'Address the Mess' Day: A New Tradition

This upcoming July 5th, Lysol is introducing a new event—'Address the Mess' Day—encouraging Americans to fully enjoy their July 4th celebrations without the stress of cleaning up. Partnering with actor Jesse Tyler Ferguson, Lysol aims to highlight the importance of taking time to appreciate festivities and tackle the mess the next day, making this a beneficial annual reminder.

The Importance of Enjoyment

Recent findings reveal that a significant number of U.S. adults, about 64%, have sacrificed precious time with family and friends during gatherings due to the burdensome chore of cleaning. Furthermore, a striking 76% of individuals expressed a desire for a designated post-holiday cleaning day, allowing them to partake in the joy of celebrations. With this initiative, Lysol encourages everyone to embrace the chaos of happy memories filled with spills and messes, promoting enjoyment over post-event stress.

The concept behind 'Address the Mess' Day is straightforward: enjoy your Independence Day festivities—whether it be barbecues, neighborhood block parties, or backyard picnics—and leave the cleanup to the next day, when you can refresh and reset your living space.

Making Cleanup Simple

Teaming up with Jesse Tyler Ferguson, Lysol seeks to simplify the post-celebration cleaning process. Ferguson, known for his roles in popular television shows, supports the idea that celebrations aren't complete without a little mess. He encourages people to focus on enjoying each moment with loved ones, emphasizing that a great barbecue should feel free and fun, without the immediate concern of mess management.

Benoit Veryser, Vice President of U.S. Marketing for Lysol at Reckitt, shared how the 'Address the Mess' Day aims to empower Americans to wholeheartedly enjoy their gatherings. By establishing this tradition, Lysol hopes to assist families in transitioning from enjoyment to a clean environment, utilizing their trusted cleaning products effectively.

Community Support Initiative

Moreover, beyond the festivities, Lysol is committed to supporting communities in need. As part of a larger initiative, Lysol, along with Reckitt Brands and Finish, will donate essential cleaning products to Feeding America’s network of local food banks. This altruistic contribution not only assists food banks in maintaining cleanliness but also supports those experiencing food insecurity by reducing the cost of essential products.

Helping with Cleanup

To prepare for the post-celebration cleanup, Lysol is offering a discount coupon for $5.00 off essential cleaning products to make the task easier. Key offerings include:

• - Lysol All-Purpose Cleaner: Designed to tackle sticky messes, it effectively cleans hard, non-porous surfaces while disinfecting and eliminating germs.
• - Lysol Disinfecting Wipes: Perfect for quick clean-ups, these wipes kill 99.9% of viruses and bacteria, including flu and cold germs.
• - Lysol Laundry Sanitizer: Designed to sanitize laundry, ensuring clothes stay fresh and free from odor-causing bacteria.

Annual Tradition

On July 5th, various special edition packs of Lysol essentials will be available at retailers, including Walmart, celebrating the spirit of 'Address the Mess' Day. For more details, visit www.AddressTheMessDay.com and connect with Lysol on social media.

Conclusion

With 'Address the Mess' Day, Lysol not only highlights the joy of celebration but also reflects its commitment to community responsibility. As families gather to enjoy their freedoms this July 4th, let’s cherish the moments and make cleanup a collective endeavor. Lysol invites everyone to remember that great celebrations deserve great cleanup traditions, ensuring our homes always feel welcoming and sanitized afterward.