Revisiting the Successful SNS Strategy Webinar for Manufacturers: A Free Session on July 28, 2026

Join the Rescheduled SNS Strategy Webinar for Manufacturers

NAVICUS, a prominent communication support service provider based in Chiyoda, Tokyo, has announced a free webinar titled "Must-Attend SNS Strategies to Achieve Results in BtoBtoC - Strategy Planning Edition". This session will be held on July 28, 2026, and is a response to participants’ overwhelming satisfaction rates of over 90% from the previous session conducted in April 2025.

Why Attend

Social media has become a vital tool for many consumers, and for businesses, it has evolved into an indispensable medium for marketing, promotions, and public relations. Since around 2009, when platforms like X gained popularity, businesses engaged in BtoC have predominantly utilized social media. However, a significant shift has occurred, as manufacturers are now leveraging social media to connect directly with consumers, utilizing these interactions to enhance product development and brand building.

NAVICUS has established itself as an expert in long-term social media strategies for manufacturers and other businesses since its inception in 2018. Building on this expertise, the April 2025 webinar received high praise, leading to multiple requests for a follow-up session.

This webinar targets social media, marketing, PR, and promotional professionals in manufacturing companies, especially those who recently took on social media management responsibilities or those looking to reassess their operational strategies for better outcomes. Participants with positive outcomes from the previous session may find renewed motivation, while newcomers can gain foundational knowledge essential for developing effective social media strategies that yield results.

Webinar Details

- Date: July 28, 2026 (Tuesday) 12:00 PM - 1:00 PM (JST)
- Format: Online (via Zoom)
- Cost: Free
- Special Offer: Participants who complete a feedback survey after the session will receive a "Strategy Planning Framework" that can be used for their own social media strategy formulation.

Target Audience

The session is designed for:

- SNS personnel from manufacturing companies
- Marketing professionals
- Public relations and promotional staff

Program Overview

- Understanding the characteristics and roles of social media
- Formulating SNS strategies based on objectives
- Hands-on strategies for effective SNS planning

The webinar will cover applicable guidelines across major social media platforms, empowering participants with versatile knowledge to enhance their media strategies.

Guest Speaker

Naomi Makuta
Community Manager at NAVICUS and Instagram Media Master
Naomi has amassed experience in human resources and public relations, particularly in fashion and retail industries. At NAVICUS, she has helped various sectors, including manufacturers and the food and publishing industries, enhance their social media strategies.

About NAVICUS

NAVICUS is known for its innovative communication strategies tailored to meet the unique needs of companies and local governments, primarily focusing on building customer engagement. They provide comprehensive operational support for training solutions, social media campaigns across platforms such as X, Facebook, Instagram, LINE, TikTok, YouTube, and Discord. Their impressive portfolio has helped their clients achieve a total follower count of over 106.2 million as of May 2025. In December 2023, NAVICUS joined the PR TIMES group, further expanding their support capabilities.