Take The Win™: A New Era of Social Gratitude™ Platform Launches Today

The Launch of Take The Win™: A Social Gratitude™ Revolution



On February 26, 2025, Chicago witnessed the birth of a groundbreaking social platform, Take The Win™ (TTW). Unlike traditional social media soaked in negativity and unhealthy comparison, TTW creates a rejuvenating and optimistic environment. It’s meticulously crafted to support individuals in achieving personal milestones through goals, gamification, and most importantly, gratitude.

The brainchild of Kevin Brilliant, a former behavioral scientist associated with the Chicago Bulls, this Social Gratitude™ platform sets itself apart by infusing elements from sports psychology and positive psychology. Kevin's vision is clear; he asserts, "This isn't social media. It's Social Gratitude™. It’s your favorite locker room, wherever you go."

What Sets Take The Win™ Apart?


The philosophy behind TTW revolves around creating a community that values support and encouragement over the often toxic culture of existing social media platforms. Key features of TTW include:
1. Social Gratitude™: Users can

Topics People & Culture)

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