Travel Trends 2026
2025-10-14 04:58:40

Skyscanner's Travel Trends 2026: Discover the Emerging Destinations You Must Visit

Discovering the Next Hot Travel Destinations for 2026



Skyscanner, the global travel app renowned for helping users find optimal travel plans across 1,200 websites including airlines, travel agencies, and hotels, has unveiled its latest findings in the "2026 Travel Trends Report". By analyzing over tens of thousands of search data, Skyscanner's travel experts identified ten destinations that are set to be in vogue among travelers in 2026.

Methodology of Selection


The insights presented in this report are derived from flight searches conducted between June 1, 2024, and May 30, 2025, compared to the previous year. Instead of merely showcasing popular tourist attractions, the report indicates a shift towards destinations that offer unique and experiential aspects catered to individual preferences.

Rising Trends Among Travelers


The report highlights a growing desire among Japanese travelers for new discoveries and enriching experiences, especially in unique and characterful locations. Cities like Tbilisi, known for its cobblestone streets and vibrant book cafes, show a 275% increase in searches. Bucharest, with its iconic cliffside monasteries, follows closely with a 172% increase, and Nevsehir, famous for its unusual rock formations and cave hotels, has seen a 171% rise in interest.

Travelers are increasingly seeking once-in-a-lifetime experiences, with the stunning Uyuni Salt Flats (+103%) and Aurora experiences in Rovaniemi (+89%) becoming highly sought after. Additionally, there’s a noticeable trend towards resort-like stays with locals in places such as Nice (+148%) and Phu Quoc (+89%). This reflects a broader inclination towards immersing oneself in local living rather than simply visiting tourist hotspots.

Top 10 Trending Destinations for 2026


1. Tbilisi, Georgia (+275% increase): A bohemian city with a rich culture, where visitors can enjoy leisurely stays surrounded by bookstores and cafés. The city's autumn festival allows for book reading in a relaxed environment.
2. Paro, Bhutan (+172%): Known for its breathtaking monasteries and emphasis on spirituality. Visitors can engage in retreat activities such as meditation and hiking that align with Bhutan’s culture of respect for nature.
3. Nevsehir, Turkey (+171%): A whimsical area filled with fairy chimneys and cave hotels that rekindle childhood wonder. Leisure activities like pottery and cave dining make it a perfect getaway.
4. Uluru, Australia (+148%): Deeply connected to the earth, this majestic rock and surrounding stunning scenery offers not only physical exploration but an insight into the culture of the Anangu people.
5. Nice, France (+148%): With its picturesque Mediterranean scenery, Nice is ideal for those who want to experience life as a local while savoring art and food.
6. Labuan Bajo, Indonesia (+123%): The gateway to Komodo National Park, offering adventurous options like diving and island hopping amidst stunning natural beauty.
7. Ulsan, South Korea (+103%): A lesser-known but charming city featuring peaceful parks and vibrant seafood markets, making it an ideal choice for those seeking a quieter holiday.
8. Uyuni, Bolivia (+103%): A unique destination known for its vast salt flats that create a mesmerizing mirror effect during certain seasons, captivating photographers worldwide.
9. Phu Quoc, Vietnam (+89%): A family-friendly island with transparent waters and rich marine life, perfect for anyone seeking a laid-back beach experience.
10. Rovaniemi, Finland (+89%): Known for its connection to Santa Claus and breathtaking northern lights, this destination encapsulates a fairy-tale winter experience.

Embracing the Future of Travel with AI


In tandem with these travel trends, Skyscanner is focusing on enhancing travelers' experiences through technology. The introduction of the "Smart Search" feature allows users to input their travel moods or desires, like relaxing by nature or enjoying a hotel stay, prompting AI to suggest personalized destinations.

Younger generations, particularly those aged 18-24, are embracing AI for trip planning, with 44% expressing confidence in using it for travel decisions. By utilizing Skyscanner's innovative features, travelers can simplify their journey preparations and uncover remarkable experiences.

Conclusion


The findings from Skyscanner’s report not only highlight emerging travel trends but also illustrate a pivotal shift in travelers' desires towards more meaningful, immersive experiences over traditional sightseeing. As we approach 2026, travelers are encouraged to consider these unique destinations and embrace a more personal journey—one that resonates with their individual passions and interests. Skyscanner continues to champion this evolution by equipping travelers with advanced tools and insights to facilitate memorable journeys.


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