Revolutionizing Video Marketing: Introducing Metareal VD AI Agent for Ad Strategy Analysis

Metareal Group Introduces Innovative AI Agent: Metareal VD

On June 13, 2023, Metareal Group, headquartered in Chiyoda, Tokyo, unveiled its latest innovation: the Metareal VD, an AI agent designed for video content strategy and viewership analytics. This premier tool aims to enhance the efficiency and effectiveness of advertising professionals in the video streaming industry by automating the creation of performance analysis reports using generative AI technology.

What is Metareal VD?

Metareal VD is tailored specifically for sales and marketing personnel at video distribution platforms. By utilizing generative AI, this tool generates automated “video advertising strategy and effectiveness analysis reports” based on user-defined prompts. The AI integrates various data sources, including internal advertising contracts and broadcasting performance records, as well as publicly available internet market data, competitive advertising examples, and the latest campaign information. Within minutes, users can produce comprehensive reports in formats like PDF or Word, supporting their sales efforts with data-backed proposals and effectiveness validations.

Addressing Current Challenges in the Industry

The introduction of Metareal VD comes in response to several pressing challenges faced by content creators and marketing teams in the dynamic video landscape:

1. Personalization and Inefficiency in Planning: Video企画 relies heavily on individual experience, which often hampers effective data-driven decision-making and report generation.

2. Difficulty Keeping Up with Market Trends and Competition: The rapid evolution of the video marketplace demands extensive time and effort for professionals to stay updated, risking the loss of potential opportunities.

3. Burden of Analyzing Viewing Data: The sheer volume of viewer data and historical performance can overwhelm teams, leading to suboptimal feedback and improvements.

4. Limitations of AI in Video Generation: While generative AI excels at producing short content, maintaining consistency and quality in longer or more complex narratives remains a challenge.

Unique Features of Metareal VD

Metareal VD distinguishes itself with four key features:

1. Integrated Planning and Analysis: Unlike many existing AI tools that focus solely on editing or generation, this service offers a one-stop solution that combines planning, analytical assessments, competitive research, trend extraction, and automatic report generation.

2. Hybrid Use of Internal and External Data: The AI leverages both internal planning documents and performance history alongside online market statistics and competitor case studies, facilitating data-driven campaign proposals.

3. Instant Report Generation in Common Formats: Users can generate reports directly usable for meetings or executive presentations in just minutes, enhancing both efficiency and argumentative strength.

4. Visualization of Growth Indicators and Differentiation Factors: The AI extracts key elements likely to lead to success from viewer data and competitive analysis, providing tangible suggestions for improvements and new project ideas.

Ideal for Various Stakeholders

This service is designed for an array of individuals in the video marketing sector, including creators from production and content planning divisions, marketing professionals, decision-makers in management, and operators of platforms like YouTube, TikTok, and Instagram—anyone looking to fortify their video strategy and remain competitive in market analysis and trend awareness.

Expanding AI Consulting Services

Moreover, Metareal Group is set to bolster its offerings with a series of generative AI products designed for specialized industries, building upon its earlier success with Metareal DD in the financial sector. As companies navigate the integration of AI into their operations, Metareal emphasizes rapid, trial-and-error approaches that facilitate the adaptation of solutions tailored to unique industry needs.

About Metareal Group

Established in February 2004, Metareal Group has positioned itself as a leader in the Japanese translation market, maintaining a significant market share. The company focuses on custom AI development across various sectors, including finance, healthcare, and technology, ensuring solutions specifically tailored to meet diverse client challenges. To learn more about Metareal and its innovations, visit Metareal.