#USA #Boston #Connectbase #Equality Asset Management #Cloud Age

EAM's Strategic Investment in Connectbase

On December 2, 2025, Equality Asset Management (EAM), a prominent private equity firm based in Boston, announced a significant growth investment in Connectbase, which is recognized as a leader in providing data and software solutions for the communications infrastructure market. This strategic move is set to not only boost Connectbase's innovation in product development but also facilitate its global expansion efforts. Moreover, the investment will help Connectbase in acquiring Cloud Age, a SaaS platform specializing in invoice automation and spend management.

EAM’s backing highlights its long-term commitment to aligning with top-tier companies and offering both strategic and operational support conducive to growth. Connectbase’s robust platform provides indispensable digital infrastructure insights, mapping, and workflow automation, revolutionizing the way network providers, technology allies, and enterprises handle connectivity.

A Game-Changer in Connectivity
The acquisition of Cloud Age stands as a cornerstone in enhancing Connectbase's offerings, merging spend intelligence with systems for discovery, quoting, and automation. This integration will lead to the creation of an unprecedented end-to-end workflow that covers everything from identifying opportunities to managing expenditures and settling transactions. This initiative is anticipated to significantly enhance efficiency and visibility in the connectivity ecosystem, enabling all stakeholders to engage with increased trust and automation.

Ben Edmond, Founder and CEO of Connectbase, expressed optimism about this partnership, stating, "EAM is the kind of partner that scales with you – strategically, operationally, and culturally. Their conviction in our team and our mission adds more than financial support; it acts as a crucial multiplier in our execution efforts. We are advancing our service offerings globally, expanding our ecosystem, and providing enhanced automation and trust throughout The Connected World."

Jeff Del Papa, Managing Partner at EAM, echoed the enthusiasm, emphasizing, "We are excited to partner with Ben and the Connectbase team. Since its inception, Ben’s vision has been clear and effective. Connectbase’s focused market approach, along with its excellent products and deep commitment to customer satisfaction, showcase its extraordinary growth potential. The market offers incredible opportunities, and Connectbase is uniquely positioned to achieve continued growth, both through organic means and strategic acquisitions like Cloud Age."

Legal and Financial Advisory
The legal advisors for EAM in this investment were Goodwin Procter LLP, while Moelis Asset Management LP and Foley Hoag LLP provided financial and legal counsel to Connectbase, respectively. Cloud Age was represented legally by BSA Legal Group.

About EAM
EAM is recognized as a private equity firm that focuses on growth opportunities, providing both equity capital and strategic operational support to companies, particularly in the software and services sectors. With substantial experience in investment and operations, EAM has built a solid reputation for fostering value creation, making it a trusted partner for founders and CEOs aiming for growth. For further details, you can visit their website at www.equalityam.com.

About Connectbase
Connectbase stands as an innovative leader in the connectivity industry, transforming the way service providers, carriers, and clients engage and collaborate. Their platform, identified as The Connected World, delivers crucial location-based insights and automation processes that simplify the buying, selling, and pricing of network services. Currently, Connectbase supports over 400 providers globally, aiding in the digital transformation of the connectivity landscape. Explore more at www.connectbase.com.

About Cloud Age
Cloud Age operates as a telecom invoice automation and spend management SaaS platform designed specifically for the service provider ecosystem. By processing over 1,700 types of invoices on a global scale, Cloud Age enhances unstructured billing data into actionable insights, thereby aiding service providers in optimizing their expenditures, enhancing profit margins, and gaining a comprehensive view of supplier and service performance. Discover more at www.cloudage.com.